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Internet Brands Brisco: Deal Will Allow More Focus On Long Term Growth

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Los Angeles-based Internet Brands , which operates a suite of online, advertising driven websites across a wide range of verticals, said Monday that it would go private in a $640M, private equity deal, bucking the trend of Southern California companies filing to get to the public markets.

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Interview with Alex Nocifera, Field Day

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We weren't working with main street and small businesses, but public and private equity backed companies. We're taking the oldest form of advertising, the human-to-human story telling, and we're injecting it with data, and AI, and predictive analytics, and all these things. So they all need to get back out there and tell their story.

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