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Silicon Beach Report Feb. 9: Snap Is Trying to Lure Instagram Advertisers by Offering Them Free Ads on Snapchat

L.A. Business Journal

Snap is trying to lure Instagram advertisers by offering them free ads on Snapchat; Elon Musk explains why SpaceX prefers clusters of small engines for the Falcon Heavy; and digital media drives entertainment employment growth in Los Angeles

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Silicon Beach Report Feb. 20: Whatsapp Updates with Snapchat-Like Vanishing Content

L.A. Business Journal

WhatsApp updates with Snapchat-like vanishing content, SpaceX lands its latest Falcon 9 rocket booster, media buying on Snapchat confuses advertisers, and more.

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7 Keys To Scaling Your Startup To Be The Next Unicorn

Startup Professionals Musings

When you see startups like SpaceX and Pinterest grow from a low valuation to a billion dollars in just a few years, it’s easy to assume that if you just keep doing what you are doing, you can get there as well. Working with the media is required, both social as well as the press, through public relations and internal channels.

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