socalTECH

MAY 19, 2009

Santa Monica-based Business.com , which provides online directories for B2B purchasing, announced today that the firm has launched a new tool to help advertisers access pay-per-click metrics on the site. Tags: business.com online advertising guide analytics. Business.com is now owned by R.H. READ MORE>>.

Santa Monica 100

Santa Monica Metrics Guide Advertising 100

Tech Zulu Event

NOVEMBER 28, 2011

It’s the only site aside from Google I go to every single day so that I don’t miss out on an incredible offer. Being that the theme of the night was community, it was perfect that the event was held at CoLoft , a workspace in Santa Monica that focuses on start up entrepreneurs.

Metrics 87

Metrics Email Startup Technical Review 87

socalTECH

JANUARY 24, 2011

The objects we are focused on are out-of-home advertising. That's the big opportunity for us, out of home advertising, to make it engaging, and ultimately, measurable. Matthias Galica: My last role was as a product manager for another local startup, Woome.com, an online dating site. The best metrics are estimated impressions.

Startup 220

Startup West Hollywood Metrics Entertainment 220

Both Sides of the Table

JULY 1, 2010

And finally, Scott demonstrated his internal management tool for managing the metrics of his business. Founded in 2008 in Santa Monica by Ron Goldman (former CRO of shopping.com) and Rahul Sonnad. Site launched in October and CEO stated ad impressions are increasing ~200% month; now at 15 billion impressions/day.

Zag 248

Zag Truecar Venture Capital CarsDirect 248

Tech Zulu Event

MARCH 1, 2010

The Google Analytics panel was a big success with a great turnout of over 150 people at the Mahalo office in Santa Monica. That’s great if your goal is to have 5,000 hits (as the case may be with those looking for advertising revenue based on volume). Below is a highlight video of the evening. Here’s what we learned: 1.

Google 68

Google eBook JavaScript Mahalo 68

SoCal CTO

NOVEMBER 10, 2009

I then worked as a product manager at NetZero/United Online in the VOIP group, and then most recently at Google as a product manager on the Picasa/Photos team based in Santa Monica. and also to local advertisements. And how can an early stage company think about social media relative to important startup metrics (see [link] )?

Product 150

Product Entrepreneur Social Media Google 150