Remove Advertising Remove Metrics Remove Social Media Remove Statistics
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8 Tasks To Prepare You For Starting Your Own Business

Startup Professionals Musings

The cost of entry has never been lower, with new tools to create your own website , and free social media to get your message out everywhere. Make sure the name and trademarks you want are available, as well as web site address, social media tags, and any other intellectual property.

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5 Keys To An Unbeatable Solution For Your New Startup

Startup Professionals Musings

For example, I’m not sure the world needs one more social media niche site, or another dating site, or yet another flavored drink alternative. The value of “word of mouth” advertising is largely overrated. First you need to investigate industry norms and third-party statistics to understand what is possible and likely.

Startup 162
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7 Strategies For A Low Entry-Cost Sustainable Startup

Startup Professionals Musings

Statistics show that the failure rate for new businesses within the first four years is fifty percent or greater, even with companies that have a large startup budget. All marketing costs money, including viral marketing, search engine optimization, click-through, and social media support. Manage cash flow personally every day.

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Performance marketing agency MuteSix bets on content and data to boost DTC e-commerce

TechCrunch LA

To help companies make informed business decisions, we are building statistical models that show information at higher-than-the-platform level. We work with large brands that have a strong organic following on social media; and their question is: “Hey, Greg, why should I spend more money if I would have acquired those users anyway?”

Commerce 211
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Great Companies Tell Great Stories

Frank Addante

With the platforms for storytelling rapidly increasing in VR, AR, and more apps and social media tools at our disposal, technology is now taking a front seat. Details can come in the form of concrete deliverables, metrics, and results. Avoid Jargon: In the advertising industry, for example, jargon is pervasive.

Company 40
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Great Companies Tell Great Stories

Frank Addante

With the platforms for storytelling rapidly increasing in VR, AR, and more apps and social media tools at our disposal, technology is now taking a front seat. Details can come in the form of concrete deliverables, metrics, and results. Avoid Jargon: In the advertising industry, for example, jargon is pervasive.

Company 40
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Take Back Your Internet, Leave Klout

Tech Zulu Event

These metrics-application rely on our need to know our “value” and will only continue to perpetuate the dilution of online engagement. This may sound crazy, but there’s a valid reason for bashing this type of statistic. Klout, PeerIndex, Kred, and even Empire Avenue need to go away. ” It’s that easy.