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Jetpack Gives a Boost to Mobile and Rich Media Advertising

Tech Zulu Event

Advertising technology is hot with the rise of mobile, evidenced in part by Verizon’s merger with AOL valued at $4.4 billion, and on a much smaller scale, Undertone’s recent acquisition of mobile ad provider Sparkflow. Even so, ads only work if people can see them, and today’s ad formats need to be visible on any device.

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WebTV Workshop Pro-Panel Discuss the Future of Online Media

Tech Zulu Event

Last night WebTV Workshop Pro-Panel had an amazing group of speakers. He is also the Creator/Executive Producer of the popular viral video series French Maid TV and is currently the Vice President of Mobile Video at mDialog. Tim Street a Writer, Producer, Director, Editor and New Media Consultant.

Media 68
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Digiday Mobile: The Future Of Mobile Media Live

Tech Zulu Event

TechZulu will be streaming Digiday : Mobile live from 8:00am - 5:00pm PST Monday 3/8. Scott will share data and results from both ChaCha and other industry sources that will highlight the compelling opportunity that brand advertisers now have in the mobile arena. Presenter: Scott A. Presenter: Scott A.

Mobile 40
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Top 29 Startup Posts May 2010

SoCal CTO

Facebook is about to try to dominate display ads the way Google dominates text ads - Chris Dixon , May 15, 2010 It is customary to divide online advertising into two categories: direct response and brand advertising. Through advertising or direct sales, these sites harvest intent. they have purchasing intent ).*.

Startup 248
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Digital LA: Branded Entertainment Panel Live!

Tech Zulu Event

Matt McMahon, Fox Digital Entertainment, VP Mobile. What advertisers brands are looking for: targeting demos, branding, stats. 6-7p Optional: Indie Branded Entertainmnet Workshop – indie filmmakers including Dilemma, FT Media, Supa Pirate Booty Hunt, and more discuss indie brand integration. Originals is Yahoo!’s

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REACH | Disruptive Technologies Impacting the Future of Gaming [Live]

Tech Zulu Event

Before working in California, Chris worked for Maryland based game companies MicroProse and Games Workshop. It generates revenues through Subscription, Virtual Currency and Advertising. Wilson Kriegel - President/COO Paltalk | former CRO of Zynga / OMGPOP.

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Social Media Week Lands in Los Angeles Sept. 24-28

Tech Zulu Event

Social Media Week (SMW) helps organizations connect and share the latest social media findings through social, cultural and economic talks and workshops in major cities worldwide. There will be panels, meetups and workshops across the city all week long. Thursday: Advertising and Marketing. HOW CAN I ATTEND? 7:00-8:30pm.