Advertising Santa Monica Technical Review Web 
Both Sides of the Table
OCTOBER 29, 2009
Advertising has driven the majority of Internet innovation. that is an “in-stream advertising&# company currently focused on monetizing Twitter. This has prompted many people to question whether advertising “in stream&# and on Twitter is a good thing or a bad thing. So what do we mean by in-stream advertising?
socalTECH
SEPTEMBER 27, 2010
Last week, Santa Monica-based Tecca (www.tecca.com) launched a consumer electronics, consumer information service, backed by Fuse Capital and Best Buy. The service--currently only available on iPhone and Android--allows users to find reviews and information about consumer electronics products. What was behind that decision?
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Tech Zulu Event
JUNE 28, 2012
The first-ever Silicon Beach Fest attracted more than 2,000 attendees from LA, San Francisco, San Diego, Santa Barbara, New York, Toronto, and London to celebrate LA startups and entertainment with panels, parties, pitch fests, hackathon, and beach games: volleyball, basketball and surfing lessons in Santa Monica and Venice on June 21-23, 2012.
socalTECH
AUGUST 6, 2012
Santa Monica-based Demand Media (www.demandmedia.com) has seen its share of ups and downs as one of the highest visibility technology and media companies to come out of Southern California's technology ecosystem in recent years. If you look at anything that's evolved in consumer technology, it always starts pretty basic.
socalTECH
MARCH 4, 2010
Recently, Santa Monica-based Docstoc (www.docstoc.com) launched a new marketplace on its site, for anyone interested in selling professional documents. Do you think you could have offered this earlier, or was it due to the scale that you could launch this? Part of that is transition into paid content. It turned out to be 40.
Tech Zulu Event
DECEMBER 23, 2013
It’s a promotional video for a technology company. In-picture advertisements? We talk tech, get a reminder of GumGum’s goals, and get some additional info on what they’re working hard on. ” Online advertising is changing. ” Online advertising is changing. ” Wait, what?
Both Sides of the Table
MARCH 30, 2010
Burstly, a Santa Monica based company, provides an open and free ad management platform that helps mobile application developers better monetize their inventory. The first big wave of this change came from the introduction of the iPhone, which was the first well built mobile device for using the web. What does it do?
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