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Search Engine Marketing - No Panacea for Startups

Startup Professionals Musings

Probably every one of you who has a business and a website have been approached through email or personal contact, and asked to spend money on Search Engine Marketing (SEM). Search engine marketing is simply buying advertising for your business from Google or another search engine company.

SEM 90
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Test Your Aptitude for Business Internet Jargon

Startup Professionals Musings

A blog is basically a journal (“web log”) that is published on the web. Search engine marketing (SEM). This popular form of Internet marketing seeks to increase website ranking in search engine results. Techniques include search engine optimization (SEO) and paid result placement.

SEM 95
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Internet Business Lingo Quiz for Entrepreneurs

Startup Professionals Musings

A blog is basically a journal (“web log”) that is published on the web. Search engine marketing (SEM). This popular form of Internet marketing seeks to increase website ranking in search engine results. Techniques include search engine optimization (SEO) and paid result placement.

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Startups Stick with Organic vs Paid Search Results

Startup Professionals Musings

What most people don’t realize is that, according to new research , 90% of search engine users rarely look at the paid results. Paid search engine ranking (PPC) is buying advertising for your business from Google or another search engine company. Cost per click (CPC). Cost per action (CPA).

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The Cost Equation for a Startup is Better Than Ever

Startup Professionals Musings

Do basic Search Engine Optimization (SEO) and Marketing (SEM) yourself. Use the Internet and social networking instead of public relations companies and advertising agencies. Try Web-Ex, free teleconferencing, and Skype instead of international travel for client meetings. Sales and marketing costs.

Startup 102
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You Don’t Need to be Rich to be an Entrepreneur

Startup Professionals Musings

Do basic Search Engine Optimization (SEO) and Marketing (SEM) yourself. Use the Internet and social networking instead of public relations companies and advertising agencies. Try Web-Ex, free teleconferencing, and Skype instead of international travel for client meetings. Sales and marketing costs.

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Be Part of the Entrepreneurial Revolution

Startup Professionals Musings

Do basic Search Engine Optimization (SEO) and Marketing (SEM) yourself. Use the Internet and social networking instead of public relations companies and advertising agencies. Try Web-Ex, free teleconferencing, and Skype instead of international travel for client meetings. Sales and marketing costs.

Startup 50