socalTECH

FEBRUARY 24, 2010

Burbank-based Steamboat Ventures , the venture capital firm backed by Walt Disney Co., has invested in a Chinese provider of online advertising. According to Beijing-based Yoyi Media , it received a Series A investment on undisclosed size from Steamboat Ventures and Gobi Partners.

Steamboat Ventures 157

Steamboat Ventures Advertising Burbank Venture Capital 157

socalTECH

DECEMBER 1, 2009

Los Angeles-based Sometrics , a developer of analytics tools for online game developers, reported recently that it has signed on gaming site Ijji.com as a customer. Sometrics said that it is optimizing the way that the gaming website presents advertising offers to members, increasing offer-based revenues at Ijji by more than 30 percent.

Sites 145

Sites Steamboat Ventures Advertising Los Angeles 145

socalTECH

MAY 27, 2011

Two Southern California venture capital firms have benefited from an acquisition yesterday of Mountain View-based MerchantCircle , an online local business advertising and networking site, by fellow online advertising firm Reply!

Rustic Canyon 157

Rustic Canyon Steamboat Ventures Southern California Advertising 157

socalTECH

MARCH 9, 2010

Los Angeles-based Sometrics is jumping into the virtual goods marketplace, saying today that it has launched a new site called GameCoins.com , which it says will serve as a marketplace for virtual goods. Sometrics is headed by Ian Swanson, and venture backed by Steamboat Ventures, Greycroft Partners, AT&T, and The Mail Room Fund.

Steamboat Ventures 150

Steamboat Ventures Advertising Sites Los Angeles 150

socalTECH

MARCH 11, 2010

Los Angeles-based Sometrics has teamed up with IGG , an online gaming site, to offer advertiser offers and surveys to gamers on IGG;s games, the firms said this morning. The firms said that Sometrics will offer advertiser-sponsored opportunities for IGG gamers, in exchange for points redeemable within those games. READ MORE>>.

Steamboat Ventures 133

Steamboat Ventures Advertising Content Los Angeles 133

socalTECH

MARCH 11, 2009

Burbank-based Steamboat Ventures , the venture capital arm of Disney, is one of the investors in Bay Area-based mobile games advertising firm Greystripe , which raised a $5.5M Greystripe said the funding round was led by Incubic Venture Capital, and also included Monitor Ventures, in addition to Steamboat Ventures.

Steamboat Ventures 100

Steamboat Ventures Invest Burbank Advertising 100

socalTECH

MARCH 11, 2009

Burbank-based Steamboat Ventures , the venture capital arm of Disney, is one of the investors in Bay Area-based mobile games advertising firm Greystripe , which raised a $5.5M Greystripe said the funding round was led by Incubic Venture Capital, and also included Monitor Ventures, in addition to Steamboat Ventures.

Steamboat Ventures 100

Steamboat Ventures Invest Burbank Advertising 100