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Negative Customer Acquisition Costs - Creative Startup Marketing Ideas - Eric David Greenspan

SoCal CTO

A typical day starts with email, Facebook, LinkedIn, Twitter, and Yammer checks/updates. A day might include a discussion with a finance partner, an investor, a customer or a fusion partner. Our new customer acquisition has grown and our costs have plummeted. A negative customer acquisition cost!

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Social Networking and Business Value

SoCal CTO

Formerly, he was Managing Director of both Product Management and of Business Development at Los Angeles Times Interactive. an enterprise social networking platform provider located in Los Angeles, CA. Can social networking be a money-maker for companies? Does advertising work in the social networking world?

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Announcing a Deal I’ve Wanted to Talk About for a Year

Both Sides of the Table

I am taking the lead from GRP and we also invested alongside a number of friends including Dave McClure, Dave Tisch, Ben Smith (Merchant Circle), Brian Lee (ShoeDazzle, LegalZoom), Jason Calacanis, Evan Rifkin, Jennifer Lum, Jay Weintraub and a whole host of other angels. I first met Ethan in 2005. The company was called Red Beacon.

CTO Coach 359
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How Kaleo Is Tackling Enterprise Knowledge Sharing

socalTECH

He's now hard at work at a new company, Kaleo, which is tackling the enterprise, knowledge sharing market�and already has an impressive list of Fortune 500 customers. There were things like Yammer, Jive, and all that. Phil Hui-Bon-Hoa: We have 35 customers, all of whome are very large, blue chip customers.

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CapLinked Raise $1.6m Series A Round & Appoint Adam Sroka As VP Technology

Tech Zulu Event

million in a new round of financing from Peter Thiel, FF Angel , Siemer Ventures , 500 Startups , Andrej Henkler (former Bertelsmann executive), and Alexsis de Raadt-St. million which was raised from Thiel, David Sacks (CEO of Yammer), and Joe Lonsdale (co-founder of Palantir), 500 Startups and 7th Rig. million Raised.

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CapLinked Teams with Quipa to Protect Business Transactions with Military-Grade Security

Tech Zulu Event

CapLinked’s enterprise customers will also have the option to leverage Quipa’s innovative data-in-transit security technology for transferring files in and out of the cloud. This allowsCapLinked to offer its customers a security option that’s both state-of-the-art and unobtrusive.”. Cutting Edge Technologies. Series A Round.

Yammer 72
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Venture Capital Q&A Session

Both Sides of the Table

We also discussed how to deal with pricing in angel rounds and a strategy I advocated in my “social proof&# blog post , which is to price your initial angel round really low and get in the best possible angels as a way to get momentum in the company. Angels have a much lower threshold for returns than do VCs.