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The brains behind one of marketing’s biggest hits are out to reshape the industry again… with direct mail

TechCrunch LA

Postie , a new Los Angeles-based startup, has a vision for the future of advertising and marketing — and it’s direct mail. Unilever buys Dollar Shave Club for reported $1B value. Neddenriep, served as the chief technology officer for Science — a role he’s continuing at Postie. “A

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Dollar Shave's TV Push Powered By Convertro

socalTECH

Fans of Los Angeles subscription razor firm Dollar Shave Club might have noticed a lot of the firm recently on television. Convertro said it has been working with Media Design Group , a direct response TV advertising agency, to help measure the efficacy of broadcast marketing. READ MORE>>.

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Calibrate Ventures Adds Two Venture Partners

socalTECH

Pasadena-based Calibrate Ventures , a venture capital firm that says it invests in advanced technologies, has added two Venture Partners to the company. She also is a board member at Broadly, and Calibrate says she is also an angel investor in a number of companies. and Overture. READ MORE>>.

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Understanding What’s Going on in #LATech

Both Sides of the Table

Upfront Ventures was created 20 years ago as one of the original VC funds in Los Angeles. Back then only 15% of our dollars were invested locally whereas today 50% of our dollars are invested in LA. Back then only 15% of our dollars were invested locally whereas today 50% of our dollars are invested in LA.

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Reflections On 2017: Michael Jones, Science Inc.

socalTECH

Michael has been behind such companies as HelloSociety (acquired by New York Times), FameBit (acquired by Google) and Dollar Shave Club (acquired by Unilever). Since we started Science six years ago, we've co-founded and invested in more than 70 companies and have exited multiple portfolio companies. READ MORE>>.

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Reflections on 2018: Michael Jones, Science Inc.

socalTECH

Our investment in PlayVS and the subsequent launch of their Season Zero high school e-sports platform was very exciting. He is Los Angeles's most active angel investor with more than $2.5B Often from this learning are they were able to improve, make better choices and continue to take bold actions to scale their company.

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Announcing The Socaltech 50: Southern California's Up-and-Comers

socalTECH

Chance Barnett , Crowdfunder (Los Angeles, crowdfunding). Allison Beal , StyleSaint (Los Angeles, fashion). James Borow and Clark Landry (shared position), SHIFT (Los Angeles, Santa Monica, advertising). Josh Brooks , OnTheRunTech.com dba Post Cards On The Run (Los Angeles, mobile apps).