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Value and Meetups - SEO / SEM

SoCal CTO

I went to a meetup yesterday that was on the topic of Internet Marketing / SEO / SEM. I'm hoping to figure out a way to spark a meet-up around SEO / SEM in Santa Monica / West Los Angeles / South Bay. Then the organizer went into a 20 minute sales pitch around his new training/coaching offering.

SEM 150
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The Most Misunderstood Facts About Building a Business on YouTube

Both Sides of the Table

Almost every online business I know (eCommerce, online software, mobile games) invests heavily in “customer acquisition” This includes investments often not properly measured (SEO, PR, Social) as well as costs that people measure more precisely (advertising, SEM, FB CPA/CPI ads). Take for example, an eCommerce company.

SEM 150
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The Cost Equation for a Startup is Better Than Ever

Startup Professionals Musings

Do basic Search Engine Optimization (SEO) and Marketing (SEM) yourself. No need to make the assumption that you will need a rich uncle or an angel investor for every idea you come up with. Skip the IT consultants and build an entry website yourself to save $50K. Sales and marketing costs.

Startup 102
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You Don’t Need to be Rich to be an Entrepreneur

Startup Professionals Musings

Do basic Search Engine Optimization (SEO) and Marketing (SEM) yourself. No need to make the assumption that you will need a rich uncle or an angel investor for every idea you come up with. Skip the IT consultants and build an entry website yourself to save $50K. Sales and marketing costs.

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How to Decrease the Odds That Your Startup Fails

Both Sides of the Table

In many ways the fact that it has become so cheap to start a company and relatively cheap to raise angel/seed money that we as an industry have gotten lazy on basic planning. Equally, hoping to unseat TripAdvisor without understand their SEO strengths and how much it would cost to knock them down would be naïve. Market Structure.

Startup 150
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This Week in VC Episode 6 with @Jason Calacanis: Best One Yet

Both Sides of the Table

We spoke about the changes to an “accredited investor&# proposed by Chris Dodd – This would be bad for angel investing. WordStream – Provides software and services that help businesses manage SEM and SEO campaigns. and who had biz reasons for wanting to remain stealth.”. - We spoke briefly about why.

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Be Part of the Entrepreneurial Revolution

Startup Professionals Musings

Do basic Search Engine Optimization (SEO) and Marketing (SEM) yourself. No need to make the assumption that you will need a rich uncle or an angel investor for every idea you come up with. Skip the IT consultants and build an entry website yourself to save $50K. Sales and marketing costs.

Startup 50