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6 Marketing Specifics That Apply To Every New Venture

Startup Professionals Musings

In fact, this article was driven by a startup press release I saw a while back, highlighting a startup’s “geo-fencing technology” as a new basis for discount coupons. I like the guidance from marketing coach David Newman’s classic book “ Do It! How many customers will have any idea what this means to them? They will call you back.

Marketing 141
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What to Make of Amazon’s Work Practices?

Both Sides of the Table

There is much discussion about this weekend’s article in the NY Times regarding Amazon’s work practices. For anybody who has never worked in a hard-charging environment I can see how this article portrays a unidimensional view of Amazon but it isn’t one I believe tells the complete story. Why should I expect less?

Startup 150
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6 Keys To Marketing That Many Entrepreneurs Overlook

Startup Professionals Musings

In fact, this article was driven by a startup press release I saw a while back, highlighting a startup’s “geo-fencing technology” as a new basis for discount coupons. I like the guidance from marketing coach David Newman’s classic book “ Do It! How many customers will have any idea what this means to them? They will call you back.

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7 Guidelines For Entrepreneurs To Do The Right Thing

Startup Professionals Musings

Another article indicates that 80 percent of customers continue to base some portion of their buying decisions on their perceptions of the company’s ethics. By demand, entrepreneurs are crisis managers, and can be busy reacting 24 hours a day to urgent short-term issues. Be a coach, rather than a dictator.

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6 Pragmatic Marketing Tips To Ramp-Up Your Business

Startup Professionals Musings

In fact, this article was driven by a startup press release I saw a while back, highlighting a startup’s “geo-fencing technology” as a new basis for discount coupons. I like the guidance from marketing coach David Newman’s classic book “ Do It! How many customers will have any idea what this means to them? They will call you back.

Tips 75
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6 Marketing 101 Tips For Technology Entrepreneurs

Startup Professionals Musings

In fact, this article was driven by a startup press release I saw recently, highlighting a startup’s “geo-fencing technology” as a new basis for discount coupons. I like the guidance from marketing coach David Newman’s recent book “ Do It! How many customers will have any idea what this means to them? They will call you back.

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Recruit Cal Ripken, Not Reggie Jackson, To Your Startup

InfoChachkie

If you haven’t already subscribed yet, subscribe now for free weekly Infochachkie articles! Temperamental Superstars – These individuals episodically perform at a high level, yet they constantly demand a high level of managerial attention to assuage and reassure their oversized egos.

Startup 182