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Guerilla Marketing, Brad Feld Style

InfoChachkie

This article originally appeared on Forbes HERE. Serial entrepreneur, venture investor and startup accelerator pioneer Brad Feld has notoriously mocked traditional marketing throughout his career. If you have amazing products, the marketing of those products is trivial. If you have $hitty products, the marketing is impossible.

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The Crowd Has Spoken: Check Out The Coolest US Tech Companies

InfoChachkie

The rest of the country may be in a recession, but hiring within the tech community remains highly competitive. As such, a reputation as a cool company is a competitive advantage to be cultivated and coveted. If you haven't already subscribed yet, subscribe now for free weekly Infochachkie articles! Like It Or Not, Cool Matters.

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Here’s How You Get A VC To Pull Out Their Checkbook

InfoChachkie

If you haven't already subscribed yet, subscribe now for free weekly Infochachkie articles! Clearly define the addressable market for your pain reliever, which is a subset of the total number of people who are feeling the pain; the total market size is not relevant. Competition. Patents and Trademarks. Management Team.

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7 Business Mistakes Serial Entrepreneurs Never Make (Twice)

InfoChachkie

Hopefully this article and the accompanying six-minute video will help you avoid learning these mission-critical lessons the hard way. If you haven’t already subscribed yet, subscribe now for free weekly Infochachkie articles! Perform China Syndrome Market Analysis. Attempt To License An Idea. Fallacy: Yes.

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Startup Lessons From Olympic Innovators

InfoChachkie

If you haven't already subscribed yet, subscribe now for free weekly Infochachkie articles! However, at most startups, competitive advantages are derived from a combination of invention and innovation, as described more fully in Inventor Or Innovator – Which Are You? Not All Flops Are Failures. The Berkoff Blastoff.

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Hacking Hacker News – How Wily Startups Leverage Social News Sites

InfoChachkie

This article previously appeared in Forbes. If you haven't already subscribed yet, subscribe now for free weekly Infochachkie articles! The team subsequently earned a coveted position in Launchpad LA's current accelerator class after winning the Crowdstart LA competition. You definitely have a nice start. Hacker Downside.

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How To Become a VC

InfoChachkie

A version of this article previously appeared in Forbes. If you haven't already subscribed yet, subscribe now for free weekly Infochachkie articles! Aspiring baseball players are not intimidated by the competitiveness of their sport. The inquiry is common because being a VC is (to an entrepreneur, at least) a sexy job.