Both Sides of the Table
FEBRUARY 7, 2010
I’ll publish the final post in this series this week and then move on to my next series – sales & marketing. When you’re researching a market you can spend a year putting your hypotheses on paper but you somehow never really have a handle on the minute details of the industry until you’ve lived in it.
Frank Addante
MAY 20, 2007
Internet Advertising ASP) Exit: $112M IPO and acquisition Lesson: Think big. Web Development & Marketing Technology) Exit: evolved into L90 (next company) Lesson: What you dont know cant stop you. Blogger Template originally design by Web-Kreation Converted By Jacky Supit What is the Rubicon Project? Startup 3.0: Be scrappy.
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Frank Addante
DECEMBER 22, 2006
Internet Advertising ASP) Exit: $112M IPO and acquisition Lesson: Think big. Web Development & Marketing Technology) Exit: evolved into L90 (next company) Lesson: What you dont know cant stop you. This is particularly a problem in crowded markets where they are trying hard to differentiate themselves from their competition.
Frank Addante
MARCH 12, 2007
Internet Advertising ASP) Exit: $112M IPO and acquisition Lesson: Think big. Web Development & Marketing Technology) Exit: evolved into L90 (next company) Lesson: What you dont know cant stop you. Blogger Template originally design by Web-Kreation Converted By Jacky Supit What is the Rubicon Project? Startup 3.0: Be scrappy.
Frank Addante
MAY 8, 2006
Internet Advertising ASP) Exit: $112M IPO and acquisition Lesson: Think big. Web Development & Marketing Technology) Exit: evolved into L90 (next company) Lesson: What you dont know cant stop you. Marketers, and their respective companies, were looking to “go online.&# What is the Rubicon Project? Startup 3.0: Be scrappy.
Frank Addante
SEPTEMBER 25, 2006
Internet Advertising ASP) Exit: $112M IPO and acquisition Lesson: Think big. Web Development & Marketing Technology) Exit: evolved into L90 (next company) Lesson: What you dont know cant stop you. Large Markets Address existing markets poised for rapid growth or change. What is the Rubicon Project? Startup 3.0:
Frank Addante
JUNE 19, 2006
Internet Advertising ASP) Exit: $112M IPO and acquisition Lesson: Think big. Web Development & Marketing Technology) Exit: evolved into L90 (next company) Lesson: What you dont know cant stop you. I need to send marketing, e-commerce or e-statements emails to my customers to drive revenue or reduce costs. Startup 3.0:
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