Startup Professionals Musings

APRIL 3, 2019

They randomly churn for hours a day on a couple of their favorite social media platforms, with little thought given to goals, objectives, or metrics; and ultimately give up and fall back to traditional marketing approaches. Ric Dragon, an expert in online marketing, in his classic book. The best communities then become your advocate.

Social Media 96

Social Media Media Marketing Metrics 96

Startup Professionals Musings

SEPTEMBER 3, 2017

The case for zero paid media as the new marketing model was highlighted in the classic book, “ Z.E.R.O. ” They advocate investing in their new framework, where the Z.E.R.O. This includes your website, blog, and presence on social media platforms, including Facebook, Twitter, Pinterest, Tumblr, Instagram, and many more.

Advertising 66

Advertising Marketing Startup Framework 66

Startup Professionals Musings

JANUARY 23, 2015

The case for zero paid media as the new marketing model was highlighted in a recent book, “ Z.E.R.O. ” They advocate investing in their new framework, where the Z.E.R.O. This includes your website, blog, and presence on social media platforms, including Facebook, Twitter, Pinterest, Tumblr, Instagram, and many more.

Marketing 100

Marketing Social Media Framework Media 100

Startup Professionals Musings

OCTOBER 20, 2013

The case for zero paid media as the new marketing model was highlighted in a new book, “ Z.E.R.O. ” They advocate investing in their new framework, where the Z.E.R.O. This includes your website, blog, and presence on social media platforms, including Facebook, Twitter, Pinterest, Tumblr, Instagram, and many more.

Media 101

Media Marketing Startup Framework 101

Startup Professionals Musings

JUNE 20, 2015

Chris Brogan, in his recent book, “ The Freaks Shall Inherit the Earth ,” offers some great steps of encouragement for them on how come out of the closet, some of which I will paraphrase here: Declare your freakiness (even if only to yourself). Establish a daily framework for action. Know your strengths, and learn some new skills.

Entrepreneur 108

Entrepreneur Framework Startup Ideas 108

Startup Professionals Musings

APRIL 1, 2017

They randomly churn for hours a day on a couple of their favorite social media platforms, with little thought given to goals, objectives, or metrics; and ultimately give up and fall back to traditional marketing approaches. Ric Dragon, an expert in online marketing, in his classic book. The best communities then become your advocate.

Social Media 62

Social Media Media Metrics SEO 62

Startup Professionals Musings

MAY 17, 2014

Chris Brogan, in his new book, “ The Freaks Shall Inherit the Earth ,” offers some great steps of encouragement for them on how come out of the closet, some of which I will paraphrase here: Declare your freakiness (even if only to yourself). Establish a daily framework for action. Know your strengths, and learn some new skills.

Entrepreneur 109

Entrepreneur Framework Startup Ideas 109

Startup Professionals Musings

DECEMBER 30, 2017

Chris Brogan, in his classic book, “ The Freaks Shall Inherit the Earth ,” offers some great steps of encouragement for them on how come out of the closet, some of which I will paraphrase here: Declare your freakiness (even if only to yourself). Establish a daily framework for action. Know your strengths, and learn some new skills.

Develop 57

Develop Development Framework Startup 57

Startup Professionals Musings

JULY 27, 2012

They randomly churn for hours a day on a couple of their favorite social media platforms, with little though given to goals, objectives, or metrics; and ultimately give up and fall back to traditional marketing approaches. Obviously, the platforms and how you use social media would be different for lead generation versus service and support.

Social Media 91

Social Media Media Metrics SEO 91

Both Sides of the Table

DECEMBER 19, 2011

Fred Wilson recently posted a great video on his blog with the CEO of Forrester Research, George Colony. This blog post lays out my case. In the end, Seth Godin’s comments on Fred’s blog post said it best: “His black swan is showing. The money slide is the graphic below. Facebook exists behind a walled garden.

Web 355

Web HTML Mobile Social Network 355

Startup Professionals Musings

MAY 4, 2016

Excellent detailed resources are everywhere, including a new book, “ The Startup Checklist ,” by serial entrepreneur and founder of the New York Angels, David S. Investors and partners now look only for a framework of your business essentials, within the context of your opportunity, solution, and financials.

Startup 61

Startup Social Media News Tool 61

Startup Professionals Musings

JUNE 15, 2016

It is search engines, web content, blogs, social media, e-mail direct, on one of many mobile-phone approaches? As I was scouting around for some guidance on this subject, I came across a new book, “ Get Scrappy ,” by Nick Westergaard, who is a recognized expert on brand strategy and digital marketing. For good content, less is more.

Marketing 58

Marketing Startup Social Media Newsletter 58

Startup Professionals Musings

OCTOBER 3, 2020

Charlene Li, in her classic book “ Open Leadership ,” shows leaders how to tap into the power of the social technology revolution and use social media to be “open” while still maintaining control. New publishing tools, like blogs, collaboration platforms, and even Twitter provide updates that are easily available. Centralized.

Framework 159

Framework Social Media Software Review Social Network 159

Startup Professionals Musings

JUNE 28, 2023

Charlene Li, in her classic book “ Open Leadership ,” shows leaders how to tap into the power of the social technology revolution and use social media to be “open” while still maintaining control. New publishing tools, like blogs, collaboration platforms, and even Twitter provide updates that are easily available. Centralized.

Social Media 112

Social Media Media Software Review Social Network 112

Startup Professionals Musings

DECEMBER 22, 2018

Charlene Li, in her classic book “ Open Leadership ,” shows leaders how to tap into the power of the social technology revolution and use social media to be “open” while still maintaining control. New publishing tools, like blogs, collaboration platforms, and even Twitter provide updates that are easily available. Centralized.

Software Review 92

Software Review Social Media Social Network Technical Review 92

Startup Professionals Musings

NOVEMBER 23, 2016

Charlene Li, in her classic book “ Open Leadership ,” shows leaders how to tap into the power of the social technology revolution and use social media to be “open” while still maintaining control. New publishing tools, like blogs, collaboration platforms, and even Twitter provide updates that are easily available. Centralized.

Software Review 90

Software Review Social Media Social Network Technical Review 90

Startup Professionals Musings

MAY 19, 2013

Charlene Li, in her book “ Open Leadership ,” shows leaders how to tap into the power of the social technology revolution and use social media to be “open” while still maintaining control. I support her ten elements of the basic framework and vocabulary of open information sharing and open decision making: Explaining: creating buy-in.

Social Media 102

Social Media Entrepreneur Software Review Social Network 102

Startup Professionals Musings

APRIL 17, 2012

Charlene Li, in her recent book “ Open Leadership ,” attempts to show leaders how to tap into the power of the social technology revolution and use social media to be “open” while still maintaining control. New publishing tools, like blogs, collaboration platforms, and even Twitter provide updates that are easily available.

Entrepreneur 97

Entrepreneur Social Network Software Review Social Media 97

Startup Professionals Musings

OCTOBER 8, 2010

Charlene Li, in her latest book “ Open Leadership ,” attempts to show leaders how to tap into the power of the social technology revolution and use social media to be “open” while still maintaining control. New publishing tools, like blogs, collaboration platforms, and even Twitter provide updates that are easily available.

Social Media 89

Social Media Startup Software Review Social Network 89

Both Sides of the Table

SEPTEMBER 17, 2017

My goal is to lay out a basic framework for anybody unsure whom to listen to as a way of helping you think about a way to orient your own views. But I also believe that the backlash that will happen against ICO fraud will likely burn some people to future participation until and unless there are some frameworks for oversight of the market.

Course 280

Course Startup Framework Marketing 280