Both Sides of the Table

MARCH 14, 2013

Creating awareness for your brand and products is one of the lifebloods of technology startups yet in a world where so many companies are being created it becomes difficult to rise above the noise. Ever notice how some companies tend to be in the press all the time and your big new product launch struggled for inches?

Marketing 389

Marketing Press Blogging Startup 389

Startup Professionals Musings

OCTOBER 12, 2010

That’s because a company’s value is a composite of all of the quantitative and qualitative factors that comprise a company: revenues, expenses, risks, growth prospects, quality of the management team, competitive advantages, strength of the intellectual property, and so forth.

.Net 89

.Net Metrics Competition Template 89

Both Sides of the Table

MARCH 27, 2011

By definition, you read blogs. If you care about accessing customers, reaching an audience, communicating your vision, influencing people in your industry, marketing your services or just plain engaging in a dialog with others in your industry a blog is a great way to achieve this. Absofuckinglutely.

Blogging 373

Blogging Startup Writing Venture Capital 373

Both Sides of the Table

OCTOBER 29, 2009

Turns out everybody likes to produce content and take part in the “conversation.&# Massive uptake of user-generated content including blogs (e.g. People rightly recognize that comments on blogs are just a form of a stream and thus the growth of open commenting platforms like Disqus and IntenseDebate. Then came blogs.

Ideas 286

Ideas Advertising Google Technical Review 286

Tech Zulu Event

OCTOBER 17, 2012

What are your backgrounds? We have a great variety of skills in the team from Media, Marketing, Operations, Retail – all very focus on customer service, highlighting a product or brand in the best way for the least amount of money. What is your business model? When we heard the name – it just made sense.

Advertising 79

Advertising Services Social Network Startup 79