Startup Professionals Musings

SEPTEMBER 28, 2012

It seems to me that there is abundant proof in the marketplace of the financial returns to both large and small businesses, the low cost of entry, and the ubiquity of social networks. They don’t know if they should move to social networks for lead generation, branding, customer loyalty, or for direct marketing and e-commerce.

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Startup Professionals Musings

OCTOBER 18, 2010

Understand the basic tools – the social media trinity. Blogging (Wordpress), micro-blogging (Twitter), and social networks are the trinity. Key social networks are Facebook (500 million consumers) and LinkedIn (60 million professionals). Implement metrics and analytics. Then set your goals.

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Social Media Media Startup Blogging 95

SoCal CTO

JUNE 9, 2010

Kathy Sierra at Business of Software 2009 - Business of Software Blog , May 4, 2010 "In the old days, getting customers was easy. Now, thanks to social media, you don't have to outspend. Putting customers first. Legendary customer support. They’re deep into Customer Development ,” he said. Innovative.

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Startup Professionals Musings

JULY 9, 2011

I suggested that he add some social network marketing initiatives, and his answer was he is “too busy.” He is not alone, according to a recent study , which concludes that only 47% of companies use social media today for marketing, despite the fact that 78% of executives polled feel it’s critical for success. What’s the problem?

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Social Media Media Marketing Social Network 104

Startup Professionals Musings

MARCH 8, 2017

You can jump into social media with a poor brand definition, poorly focused content, unrealistic expectations of customer service, or be killed by malware or viruses. Assess social media relevance to your product or service. A balance of conventional and social communication and marketing is always advised.

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Social Media Media Platform Tool 58

Startup Professionals Musings

APRIL 9, 2017

You can jump into social media with a poor brand definition, poorly focused content, unrealistic expectations of customer service, or be killed by malware or viruses. Assess social media relevance to your product or service. If your business is industrial B2B products, social media should be low on your list.

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Social Media Media Tips Platform 66

Startup Professionals Musings

SEPTEMBER 6, 2014

Maybe it’s just another example of nature abhorring a vacuum, but I prefer to think it’s a natural evolution of the pervasive social networking communities where people relate to, and expect to interact with businesses and products they like. You can’t force people to treat customers well if they feel ill-used themselves.

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Startup Tips Education Customer 101

Startup Professionals Musings

JUNE 4, 2010

I suggested that he add some social network marketing initiatives, and his answer was he is “too busy.” According to this study from last year, over 65% of existing small businesses still ignore social media for marketing, so he is still the rule rather than the exception. Start social networking with peers.

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Social Media Media Marketing Startup 88

Startup Professionals Musings

AUGUST 22, 2012

You can jump into social media with a poor brand definition, poorly focused content, unrealistic expectations of customer service, or be killed by malware or viruses. Assess social media relevance to your product or service. If your business is industrial B2B products, social media should be low on your list.

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Social Media Media Startup Platform 95

SoCal CTO

MARCH 5, 2007

However, Elgg could power 100,000 networks and it would make no difference - there is no revenue stream as we give everything away under a GPL license. Common revenue streams are consulting, training, support, customization, upgraded versions for corporate applications, etc. Marketing, Startups and Networking in Los Angeles.

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Startup Professionals Musings

JUNE 18, 2011

You can jump into social media with a poor brand definition, poorly focused content, unrealistic expectations of customer service, or be killed by malware or viruses. Assess social media relevance to your product or service. If your business is industrial B2B products, social media should be low on your list.

Social Media 93

Social Media Media Entrepreneur Platform 93

SoCal CTO

FEBRUARY 17, 2007

When I recently was looking to find people who had experience with using social networks to reach people for what might be considered guerilla marketing efforts, again LinkedIn worked great. Technology Advisor Technology Roles in Startups Pricing Customer Acquisition Sunk Costs and More -. in Computer Science.

CTO Coach 150

CTO Coach Southern California CTO Hire Social Media 150

SoCal CTO

FEBRUARY 13, 2013

Purpose of an MVP and Defining the Right MVP I've really not talked as much about this in my blog even though its hugely important. Once you build it, they will now ask you about the key metrics that they need proven in order to see if you really are a good investment. " Once you have the metrics defined, it focuses your effort.

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Tech Zulu Event

MARCH 25, 2014

Savannah Peterson – Shapeaways , the social platform for 3D printing. Anima Sarah Lavoy – Connect , Geo locational convenience for your social networks. Joergen Aaboe – Momentfeed , combining life foot traffic with reduced customer acquisition costs.

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Entertainment Google Entrepreneur Course 99

SoCal CTO

MARCH 16, 2007

skip to main | skip to sidebar SoCal CTO Friday, March 16, 2007 F2F Still Matters Kathy Sierra has a great post today: Face-to-Face Trumps Twitter, Blogs, Podcasts, Video. And in fact all our globally-connecting-social-networking tools are making face-to-face more, not less desirable. in Computer Science.

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SoCal CTO

AUGUST 3, 2010

10 Blogging Tips. My 1,000th Post on This Blog - Tim Berry's Blog - Planning Startups Stories , July 21, 2010 Last night I was halfway through a draft post patting myself on the back, illustrated with champagne glasses, when my youngest daughter, Megan, called from San Francisco, where she lives now. Metrics availability.

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