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From Startup Newsletter To Best Selling Book: How This Entrepreneur Pulled It Off

InfoChachkie

John Lusk, along with his Co-Author Kyle Harrison, leveraged their humble company''s newsletter into The MouseDriver Chronicles , a New York Times bestselling book. Upon graduation from Wharton, John and Kyle launched a startup based upon a simple, pedestrian product: a computer mouse shaped like the head of a golf driver.

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JasonNation Becomes The LAUNCH Newsletter

socalTECH

Jason Calacanis , the CEO of Santa Monica-based Mahalo.com, told his personal email newsletter readers Friday that he has renamed the newsletter from JasonNation, to the LAUNCH Newsletter.

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From Startup Newsletter To Best Selling Book: How This Entrepreneur Pulled It Off

InfoChachkie

John Lusk, along with his Co-Author Kyle Harrison, leveraged their humble company''s newsletter into The MouseDriver Chronicles , a New York Times bestselling book. Upon graduation from Wharton, John and Kyle launched a startup based upon a simple, pedestrian product: a computer mouse shaped like the head of a golf driver.

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Top Ten infoChachkie Entries Of 2011

InfoChachkie

I began publishing my blog in 2008. I was hesitant to use my own name, as I did not want my blog to be perceived as a self-promotional vanity project. In addition, my role as Partner at Rincon Venture Partners provided me with a business reason to invest additional time and effort into my humble blog. I was not disappointed.

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Interview with Jamie Siminoff, Unsubscribe.com

socalTECH

To start off the year, we are publishing our first interview for the season with Jamie Siminoff , the CEO of Los Angeles-based Unsubscribe.com , an online service which helps you unsubscribe from unwanted newsletters and email lists. What lots of people do instead, is they use the spam button or delete button in their email platform.

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Curating The Web Using PublishThis, with Matt Kumin

socalTECH

If you're a web publisher, or even a brand developing your own outreach to customers through a newsletter or microsite, how do you efficiently gather and curate all of the news and information out there? In the past, companies were just blogging, or just creating content. What's your background, and what is PublishThis all about?

Web 237
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Why Startups Need to Blog (and what to talk about …)

Both Sides of the Table

By definition, you read blogs. If you care about accessing customers, reaching an audience, communicating your vision, influencing people in your industry, marketing your services or just plain engaging in a dialog with others in your industry a blog is a great way to achieve this. People often ask me why I started blogging.

Blogging 373