socalTECH
MARCH 21, 2017
Glendale-based ServiceTitan , which is developing software for helping plumbing, HVAC, and other service businesses manage their business, has linked up with search engine optimization (CSEO) provider Plumbing & HVAC SEO. ServiceTitan is led by Ara Mahdessian. READ MORE>>.
Startup Professionals Musings
AUGUST 9, 2021
Every startup fears that one angry and unfair customer who can jeopardize the business by a negative post on Ripoff Report , Yelp , or one of the hundreds of other consumer complaint and review sites on the Internet. Don’t repeat the “ United Breaks Guitars ” experience, which now has been published as a book on what not to do.
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Startup Professionals Musings
NOVEMBER 12, 2021
Every business wants their web site to appear on the first page of search engine results from a relevant search (Search Engine Optimization). You can repurpose your posts into articles, books and reports. Add content regularly. Leverage blog content.
Startup Professionals Musings
JANUARY 27, 2019
Every business wants their web site to appear on the first page of search engine results from a relevant search (Search Engine Optimization). You can repurpose your posts into articles, books and reports. Add content regularly. Leverage blog content.
Startup Professionals Musings
DECEMBER 14, 2013
Reports suggest that 90% of today’s shoppers skip marketing pitches, to research online before they buy, and over 50% check user reviews before making a decision. Kristin Zhivago, in her book “ Roadmap to Revenue ,” makes the point that the selling system is broken, since sellers no longer sell the way customers are buying.
Startup Professionals Musings
OCTOBER 14, 2017
Every startup fears that one angry and unfair customer who can jeopardize the business by a negative post on Ripoff Report , Yelp , or one of the hundreds of other consumer complaint and review sites on the Internet. Don’t repeat the “ United Breaks Guitars ” experience, which now has been published as a book on what not to do.
Startup Professionals Musings
APRIL 7, 2017
Reports suggest that 90% of today’s shoppers skip marketing pitches, to research online before they buy, and over 50% check user reviews before making a decision. Kristin Zhivago, in her classic book “ Roadmap to Revenue ,” makes the point that the selling system is broken, since sellers no longer sell the way customers are buying.
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