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This Week in VC with Dana Settle of Greycroft Partners

Both Sides of the Table

Booyah – Develops a location based service platform that pairs the virtual world with mobile gaming. Helps content publishers and advertisers launch campaigns that develop viral distribution attributes and therefore gain “buzz.”. In the show we talked about why this is important to mobile application developers.

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AllSay: Using Mobile Apps To Engage Users With Decisions, with Geoff Campbell

socalTECH

The latest thing I did was in the business development and operational area in what is now Sling TV, which just launched its linear, over-the-top service in the US with ESPN and others. One thing with AllSay, is it looke like Buzzfeed did in the early days. I spent time on Blu Ray, on the manufacturing side, with HD DVD and Blu Ray.

Mobile 100
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Why Has LA Suddenly Gotten So Much Attention from VCs and Entrepreneurs?

Both Sides of the Table

We see big data storage solutions and processing platforms. Is it any surprise to see Zulily in Seattle, Wayfair in Boston, ExactTarget in Indianapolis, TrueCar in Los Angeles, GroupOn in Chicago or BuzzFeed in NYC? So I’m not arguing that the infrastructure building phase of the Internet is over – to the contrary.

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Assignmint: Freelance Work Available | Founder Interview, The Future of Journalism & The LA Startup Scene

Tech Zulu Event

Assignmint is a web-based platform to list freelancing work for employers and help writers find the right freelance job for them and standardizes the paperwork between the two parties. On the flip-side, Assignmint is a tool for editors, which we are in the process of developing right now. This is where Assignmint comes in.

Journal 90
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Why Most Online Video Companies Will Fail

Both Sides of the Table

So my advice to many is to study online companies that understand how to use technology for audience development, engagement, viral distribution and subscriptions. Usually I tell them to study Upworthy & Buzzfeed. And while a YouTube subscriber is useful it is still trapped inside the platform. Here is an example.

Company 150
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Why The Next Generation of Online Video Companies Will be Vertical

Both Sides of the Table

In the online world the ecosystem is being fragmented into those that primarily produce content (Mitu, Vice, BuzzFeed) and those who primarily distribute it: YouTube, Amazon, Netflix, Yahoo!, Once you have stronger rate cards on advertising you accrue more money and you can develop or acquire more shows. AOL and the like.

Company 150