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Maestro nets $15 million for its interactive commerce, community and engagement tools for livestreams

TechCrunch LA

As video commerce becomes the norm and entertainers, brands, businesses, and franchises of all sizes and stripes look to cut out the middle man, the array of services on offer from Maestro may be the scissors these entities need to cut the cord. .” Sales, Sony Music Entertainment, in a statement. .

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Music Mastermind Nabs $11.3M As It Launches Music Creation App

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Calabasas-based Music Mastermind , the interactive entertainment firm headed by Matt Serletic, has raised $11.3M, as it has inked a deal with mobile games publisher Chillingo to publish a new music creation game called Zya. Music Mastermind said the funding came from Intel Capital and Liberty Global. READ MORE>>.

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Loop Media Unveils Streaming Media Service, Backed By $10M In Funding

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Loop Media was co-founded by Jon Niermann, CEO (former President, Electronic Arts Asia and Managing Director, Walt Disney International Asia); Shawn Driscoll, Head of Music Industry Relations (former Executive Producer at Legends Studios in Burbank); and Philipp Pieper (current CEO, Swarm Fund, former Founder, Proximic).

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Gaikai Bolsters Exec Lineup

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Los Angeles-based cloud-based game streaming service Gaikai has bolstered its executive staff, saying today that it has named Robert Stevenson as Senior Vice President of Interactive Entertainment, and Tim Wilson as Executive Vice President, Strategic Relationships. READ MORE>>.

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Consolidation is coming to gaming, and Jam City raises $145 million to capitalize on it

TechCrunch LA

Meanwhile, games are quickly becoming the go-to revenue driver for the entertainment industry. Add that to its own Cookie Jam and Panda Pop properties and it seems like the company is ready to make moves. According to data collected by Newzoo , mobile games revenue reached a record $63.2

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Video Game Maker Pulls In More Than $1.9M On Kickstarter

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The game development firm--founded by Brian Fargo, who founded Interplay Entertainment--posted its videogame project only Wednesday, hitting its initial goal of $900,000 in less than six hours. Wasteland 2 is set to ship sometime in the fall for the PC, Mac, and Linux.

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Interview with Neville Spiteri, TheBlu

socalTECH

Among those involved in TheBlu are Andy Jones (Avatar), Joichi Ito (MIT Media Lab), Scott Yara (EMC/Greenplum), Yair Landau (MK Capital, formerly of Sony Pictures Entertainment), among others. As a studio, we are building entertainment titles that capture that spirit. We spoke with Neville about the company: What is theBlu?