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Clearstone Ventures Into Apture

socalTECH

Santa Monica-based Clearstone Venture Partners is the lead investor in a Northern California firm focused on the blogging and publishing industry, Apture. David Stern and Sumant Mandal of Clearstone have joined Apture's board along with the funding.

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Rubicon Project: Q2 Advertising Grows

socalTECH

Los Angeles-based Rubicon Project , the online advertising firm which helps web publishers optimize their ad network revenues, reported this week on the latest online ad spending, saying that ad spending tracked at its customers grew 47 percent in the first half of the year. Tags: rubicon project online advertising content.

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Rubicon Signs New York Advertising Firm

socalTECH

Katz 360 Sales said it is using Rubicon Project's Internet advertising infrastructure to customize content and audience selections for its advertisers. Rubicon Project provides online Internet advertising infrastructure for publishers, which optimizes the advertising placed on their web sites. READ MORE>>.

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Rubicon Taps Firm to Sell Premium Ads

socalTECH

Katz 360 Sales said it is using Rubicon Project's Internet advertising infrastructure to customize content and audience selections for its advertisers, across the 20,000 premium websites that Rubicon is enabling. The firm is venture backed by Clearstone Venture Partners, Mayfield Fund, and IDG Ventures Asia. READ MORE>>.

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Thanks to socalTECH's Sponsors and Advertisers!

socalTECH

venture funding and business deals, technology develops, and more from Santa Barbara. Thanks this week to our sponsors and advertisers, which include Clearstone. Clearstone Ventures (www.clearstone.com). Funding great entrepreneurs. Pixelgate.net (www.pixelgate.net) - Internet Access, Web Hosting, Network.

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Interview with Rahul Sonnad, Geodelic

socalTECH

We caught Rahul in a more serious conversation, and spoke to him about his venture funded, location-based information startup and what it's up to, as well as got the story behind the firm's incubation at Clearstone Ventures. Actually, from that, I just got lots of analogies with publishing geographic specific content.

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This Week in VC – Scott Painter, CEO of Zag & TrueCar

Both Sides of the Table

But more importantly we talked in the video about fund raising and how Scott has become so efficient at it. Analytics also extend to iPhone and web apps using Facebook Connect. Incubated by Clearstone Ventures in 2008. Includes content mobile guides, ie. Offers virality optimization tools and A/B testing inside Facebook.

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