Startup Professionals Musings
DECEMBER 22, 2017
Others schedule long and exhaustive practice and coaching sessions for everyone on the team, including showcase customers, to make sure that everyone tells the most positive and consistent story. Set up an interview room, stocked with current docs. Update reference customers, partners, and vendors.
Both Sides of the Table
MAY 19, 2018
Your historical trading information including financials and a “customer file” which shows the history of your transactions so that investors can run “cohort” analyses Customer reference, personal references, key team members, compensation, cap table, stock option plan, etc. But just putting a customer reference list in a data room?
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Both Sides of the Table
AUGUST 28, 2012
When is it appropriate for a VC to call your customers? If you show a list of key customers or key business partners and if this list is sensitive (READ: If you don’t want VCs calling them) then you need to make it explicit with the VCs. “We are sharing with you our list of key customers / biz dev partners.
Both Sides of the Table
JULY 19, 2011
But as it goes to the legal docs naturally 20 issues arise the require negotiations. You can certainly get coaching from your VC on how to play the negotiations since they do it more often than you do. Very customer focused. Lawyers : So you got your big term sheet signed and you’re now in the drafting. Highly ethical.
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