Jason Nazar

MAY 1, 2016

CAC is a derivative of your cost per click (CPC) or the costs to drive a visitor to your app and your conversion rate. In a growing tech business, you ideally want to have a ratio of 3:1 or greater of LTV/CAC. Companies like SurveyMonkey have good free tools to measure your NPS. Free Product Metrics. Cost Per Vistor.

Marketing 40

Marketing CPC Metrics .Net 40

Jason Nazar

NOVEMBER 1, 2015

CAC is a derivative of your cost per click (CPC) or the costs to drive a visitor to your app and your conversion rate. In a growing tech business, you ideally want to have a ratio of 3:1 or greater of LTV/CAC. Companies like SurveyMonkey have good free tools to measure your NPS. Free Product Metrics. Cost Per Vistor.

Marketing 40

Marketing CPC Metrics .Net 40

InfoChachkie

DECEMBER 2, 2009

Some might be from banner ads and others may arise from an email campaign. . Cost Per Click (CPC) or Download (CPD) – As the name implies, advertisers pay only for clicks on its advertisements or when a user downloads its software, case study or whitepaper. I was dead wrong.

Custom 164

Custom Customer Advertising SEM 164