Startup Professionals Musings

AUGUST 1, 2021

You have tried all the popular initiatives and quick-fix remedies, including social media, search engine optimization, and content marketing. You can’t build a great company without help. Conventional strategies don’t seem to work for you. You are spinning your wheels, and need traction to move again.

Entrepreneur 174

Entrepreneur Search Engine Optimization Satisfaction Social Media 174

Startup Professionals Musings

MAY 5, 2017

Statistics show that the failure rate for new businesses within the first four years is fifty percent or greater, even with companies that have a large startup budget. All marketing costs money, including viral marketing, search engine optimization, click-through, and social media support.

Social Media 57

Social Media Search Engine Optimization Startup Customer 57

Startup Professionals Musings

JUNE 3, 2015

You have tried all the popular initiatives and quick-fix remedies, including social media, search engine optimization, and content marketing. You can’t build a great company without help. Conventional strategies don’t seem to work for you. You are spinning your wheels, and need traction to move again.

Entrepreneur 111

Entrepreneur Search Engine Optimization Satisfaction Social Media 111

Startup Professionals Musings

DECEMBER 14, 2013

Here is my summary of her roadmap which I believe can get you back on the right track with a “customer-centric” approach rather than a “company-centric” approach: Find out what customers want and how they want to buy it. Include planned measurements and metrics. The best way to do this is with real customer interviews.

Startup 105

Startup Search Engine Optimization Summary Customer 105

Startup Professionals Musings

APRIL 7, 2017

Here is my rendition of how her roadmap can keep you on the right track, like Xerox Data Solutions, with a “customer-centric” approach rather than a “company-centric” approach: Find out what customers want and how they want to buy it. Include planned measurements and metrics. The best way to do this is with real customer interviews.

Search Engine Optimization 58

Search Engine Optimization Startup SEO Customer 58

Startup Professionals Musings

NOVEMBER 3, 2012

Here is my summary of her detailed roadmap to get you back on the right track with a “customer-centric” approach rather than a “company-centric” approach: Find out what customers want and how they want to buy it. Include planned measurements and metrics. The best way to do this is with real customer interviews.

Tips 93

Tips Search Engine Optimization Summary Startup 93

Startup Professionals Musings

JUNE 4, 2016

You have tried all the popular initiatives and quick-fix remedies, including social media, search engine optimization, and content marketing. You can’t build a great company without help. Conventional strategies don’t seem to work for you. You are spinning your wheels, and need traction to move again.

Search Engine Optimization 55

Search Engine Optimization Satisfaction Entrepreneur Social Media 55