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8 Key Rules for Starting a Business on a Shoestring

Startup Professionals Musings

Now you can match a big company with worldwide reach for a few thousand dollars. Here are some of the key new rules I have learned by starting my own company, investing as an angel in other startups and mentoring many more new entrepreneurs over the last few years: Do incorporate a company, but keep it simple.

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IT Department and Web Teams | Who Does What Now?

Tech Zulu Event

There are various tech savvy groups of people that can assist businesses in their development, implementation and use of technology. Also, the Web Team will be responsible for the overall design of company websites and applications. An IT Department is responsible for keeping company computers up and running. Challenges.

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Small Business Marketing | Get Customers versus Get Leads

Tech Zulu Event

Let me explain why this company had such an impact on my life. As a last resort I outsourced and actually hired someone in India to remotely log into my computer during the night and correct all the errors from the scanned cards, which my in house team had processed earlier in the day. Ask yourself, ‘what does my company solve’?

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Pour And Stir II – Managing Your Cost Per Customer

InfoChachkie

As Marketing Guru Guy Gabriel of Idea Engineering points out in Max Brand , viral marketing has made many an entrepreneur terminally ill. Unpaid Search – Never pay a consultant to help you achieve a higher search ranking. Such Search Engine Optimization (SEO) is modern-day snake oil.

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