Competition Entrepreneur Snapchat Social Media 
Startup Professionals Musings
NOVEMBER 30, 2013
Isn’t it frustrating to think you understand something new in business, like marketing with social media, only to realize that the landscape changed while you were looking at other priorities? Don’t Buy It ,” which asserts that “earned” social engagement drives far better business results than paid social exposure.
socalTECH
DECEMBER 11, 2018
When you look at social messaging, and talk about social messaging, we're talking about social media, text messaging, email, and chat applications. As a serial entrepreneur, what are you doing differently this time based on what you learned from your prior ventures? The majority of our time is now spent online.
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Startup Professionals Musings
FEBRUARY 24, 2017
Most of the guidance you see for entrepreneurs is aimed at those who are selling a product (Apple, Tesla, Xiaomi), or selling a service (Uber, Airbnb, Snapchat). The “product” value is difficult to quantify, the costs are nebulous, and entrepreneurs have to clone themselves to scale the business.
Startup Professionals Musings
MARCH 16, 2016
Whether you are talking to peers, competitors or investors, you as an active entrepreneur will be judged on your familiarity with today’s startup and funding jargon. In that context, I offer you my latest collection of popular investor-to-entrepreneur terms and concepts. Prime examples include Uber, Airbnb and Snapchat.
Startup Professionals Musings
FEBRUARY 20, 2017
Most budding entrepreneurs don’t realize that nine out of ten startups fail within 24 months. They only see and remember the recent new entrants in the billion dollar valuation club, including Uber, Airbnb, and Snapchat. Plan and budget for all the channels of marketing, including social media, digital content, video, and traditional.
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