Both Sides of the Table

AUGUST 11, 2021

Digital advertising spend is projected to grow 25% this year to $191 billion, and Google (69%), Facebook (59%), Snapchat (116%) and Twitter (87%) all just reported rapid growth in their year over year advertising revenues. no surprise?—?that’s that’s where the customers are. For these companies, it looks like a rosy picture.

Product 424

Product Platform Advertising Acquisition 424

Startup Professionals Musings

JANUARY 16, 2022

A question that I still hear debated often is whether a new online platform startup growth strategy should focus on user count or profits. Of course, growth is implied in that equation, and is also required for maintaining a sustainable competitive advantage. Design a product or service that you can sell. So let’s take a look.

Platform 118

Platform Snapchat Startup Course 118

Startup Professionals Musings

JULY 3, 2022

They are going to Instagram, TikTok, WhatsApp, and Snapchat. by 15 million users since 2017, as young people ages 12 to 17 migrate to Snapchat and Instagram. Don’t connect the latest platform, which may be transient, with the larger phenomenon of digitally enabled social conversations. That won’t build any competitive advantage.

Social Media 140

Social Media Media Snapchat Platform 140

Startup Professionals Musings

SEPTEMBER 28, 2019

They are going to Instagram, Tumblr, Pinterest, and Snapchat. Snapchat is currently the fastest growing social network, while Instagram is close behind with a bigger share globally of new sign-ups. by 15 million users since 2017, as young people ages 12 to 17 migrate to Snapchat and Instagram. When the glass is only.04%

Social Media 95

Social Media Media Snapchat Platform 95

socalTECH

DECEMBER 11, 2018

And, if you're a social platform, is there a way to monetize all that activity happening on your service? Jordan Glazier: Wildfire has developed a platform for monetizing social messaging. So, if you're a marketer, how do you track and encourage those word-of-mouth recommendations? Wildlink is backed by Mucker Capital.

San Diego 159

San Diego Social Media Commerce Snapchat 159

Startup Professionals Musings

OCTOBER 16, 2017

They are going to Instagram, Tumblr, Pinterest, and Snapchat. Snapchat is currently the fastest growing social network, while Instagram is close behind with a bigger share globally of new sign-ups. in 2017, as young people ages 12 to 17 migrate to Snapchat and Instagram. That won’t build any competitive advantage.

Social Media 64

Social Media Media Snapchat Platform 64

Startup Professionals Musings

MARCH 27, 2015

They are going to Instagram, Tumblr, Pinterest, and Snapchat. In 2014 Tumblr overtook Instagram as fastest-growing social platform, and Snapchat is the fastest-growing mobile app, driven largely by Millennials and teens. This happens today when you talk to people through social media and responsive customer service.

Social Media 101

Social Media Media Marketing Snapchat 101