Both Sides of the Table

JANUARY 12, 2014

If you’re a technology startup you need to excel at product, of course. SEO / SEM are promotional techniques for marketing through the Google distribution channel, which have yielded huge benefits to many companies – Yelp being a prime example. Of course reciprocity matters so they would all leap into action.

Marketing 379

Marketing Startup SEM SEO 379

Startup Professionals Musings

JUNE 30, 2014

From a networking standpoint, it’s a lot more efficient than going to seminars and other industry events. Of course, ultimately you want employees who can blog for you and your company as well. Since a startup by definition is not a recognized brand, you are the brand, based on the social media culture of today.

Startup 101

Startup Blogging Writing Google 101

Startup Professionals Musings

APRIL 21, 2013

From a networking standpoint, it’s a lot more efficient than going to seminars and other industry events. Of course, ultimately you want employees who can blog for you and your company as well. Since a startup by definition is not a recognized brand, you are the brand, based on the social media culture of today.

Blogging 104

Blogging Product Startup Writing 104

Tech Zulu Event

NOVEMBER 18, 2011

That is, of course, as long as what you are selling is the absolute best in your market.) It was at the South by Southwest Interactive conference in the media room when I overheard the founders being interviewed. Search Engine Optimization (SEO). Second, how to get leads. Find their questions and be the expert who answers.

Customer 85

Customer Custom Marketing SEO 85

Startup Professionals Musings

NOVEMBER 29, 2010

From a networking standpoint, it’s a lot more efficient than going to seminars and other industry events. Of course, ultimately you want employees who can blog for you and your company as well. Since a startup by definition is not a recognized brand, you are the brand, based on the social media culture of today.

Blogging 93

Blogging Invest Startup Writing 93

Tech Zulu Event

NOVEMBER 11, 2013

Those who are more involved in traditional entertainment are seeing a major shift online which is why an additional one-day seminar was created to coincide with Silicon Beach Fest Hollywood as a partnership called, Idea to Screen. The intersection of entertainment and technology has been a long time coming.

Hollywood 100

Hollywood Screening Ideas Entertainment 100

Tech Zulu Event

NOVEMBER 11, 2011

In his seminar Benny talked about “How to Go Viral Without Being a Virus” and shared if you are looking for a quick cash infusion then have that pop up box slap a site visitor in their eyeballs right when they arrive to your site to collect their email and sell them something. So a pop up sounds like a no brainer right? Not really.

Blogging 83

Blogging Email Writing Sites 83