CPC Pricing Product Study 
socalTECH
FEBRUARY 16, 2010
Noah Auerhahn: ExtraBux helps consumers get the lowest prices online, by integrating online discounts into a comparison shopping engine. Did you have any prior background in this, and what were you two studying? We think we've really gotten the product validated by the market, particularly with Cyber Monday.
InfoChachkie
DECEMBER 2, 2009
No one wakes up and says to themselves, “I need to buy that product I have never heard of before.” Instead of billboards, affiliates own websites, many of which contain meaningful content associated with the products they advertise. Ideally, such ads should clearly articulate the value proposition including the price.
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