Startup Professionals Musings

MARCH 15, 2023

As an advisor to entrepreneurs and active angel investor, I often get questions about the realism of the Shark Tank TV series, compared to professional investor negotiations. Yet the process is eerily realistic, and every entrepreneur can glean some important lessons. Investors invest in people, more than ideas.

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Startup Professionals Musings

JANUARY 14, 2023

Investors don’t invest in services startups. Here are some pragmatic tips on how to make your startup more scalable and investable: If you need investors, start with a scalable idea. These are more likely scalable and investable. Just because all your buddies think an idea is cool, that doesn’t mean it is scalable.

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Startup Professionals Musings

JULY 12, 2021

Sometimes entrepreneurs are so focused on making change happen for customers that they forget that continually changing themselves and their company is equally important. Negative advice on an unknown is easy and safe to give, so every entrepreneur hears it over and over. Seek out customer trends before they become an avalanche.

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Startup Professionals Musings

APRIL 16, 2023

Contrary to popular opinion, viral marketing has not eliminated the need for old-fashioned lead generation to bring customers to a startup. Display ads on mobile devices, including video and audio, also offer a new opportunity to reach target customers. One of these experts, David T. Display advertising. Email marketing. Cold calling.

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Startup Professionals Musings

DECEMBER 4, 2021

An entrepreneur lifestyle that continues to gain in popularity these days is being a “social entrepreneur.” Think Bill Gates, with his current investments in energy management, or Blake Mycoskie with TOMs Shoes, as opposed to the leaders of the American Cancer Society or Goodwill Industries.

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Startup Professionals Musings

JULY 28, 2021

As an angel investor in early-stage startups, I’ve long noticed my peers apparent bias toward the strength and character of the founding entrepreneurs, often overriding a strong solution to a painful problem with a big opportunity. The return on character in business is well worth the investment. Marty Zwilling.

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socalTECH

MARCH 14, 2018

As part of our sponsor relationship with the conference, we're running a series of interviews with speakers from the conference about their experience in the area of recurring revenues, customer service, and similar topics. What's the biggest lesson you've learned about retaining and keeping your customers using the subscription model?

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Startup Professionals Musings

AUGUST 27, 2022

Most entrepreneurs believe they are “different,” but they can’t quite understand how. The classic book, “ Hunting in a Farmer's World: Celebrating the Mind of an Entrepreneur ,” by serial entrepreneur and business coach John F. Dini makes the case that entrepreneurs are hunters, while the rest of us (large majority) are farmers.

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Startup Professionals Musings

APRIL 2, 2022

Many entrepreneurs think that adapting to the new technologies, like smart phones and Internet commerce, are the key to attracting new customers. High-technology product startups, without customers, don’t make a business. During today’s dynamic customer journey, consumers often find themselves at a point of indecision.

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Startup Professionals Musings

MAY 20, 2020

As I was watching the investor show, Shark Tank , on TV the other night, I was struck by how quickly and how extensively the sharks focused on the background and character of the entrepreneurs, compared to time spent evaluating their products. These can be honed over time, and can’t be easily faked.

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Startup Professionals Musings

FEBRUARY 27, 2023

Most aspiring entrepreneurs look to their alma mater, or any university, as a source of classes that can help them, but neglect to think outside the box or take advantage of all the other resources to be found there. Access to entrepreneurs-in-residence, business mentors. Access to intellectual property and current research.

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Startup Professionals Musings

JULY 3, 2020

Every entrepreneur knows that good demand generation marketing is the key to growth these days, but very few have the discipline or know-how to measure return in a world of a thousand tools and techniques. Hidalgo recommends a focus on engagement stage indicators including customers by channel, conversion ratio, and cost per revenue.

Marketing 174

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Startup Professionals Musings

JULY 20, 2020

Contrary to popular opinion, viral marketing has not eliminated the need for old-fashioned lead generation to bring customers to a startup. Display ads on mobile devices, including video and audio, also offer a new opportunity to reach target customers. One of these experts, David T. Display advertising. Email marketing. Cold calling.

Customer 146

Customer Custom Marketing Startup 146

InfoChachkie

JULY 16, 2012

In addition, a number of advertisers have invested significant resources into creating libraries of video content which effectively communicate brand and product attributes but are incapable of eliciting a particular action, such as: clicking to a landing page, completing a lead form, or initiating a purchase. Share and Enjoy.

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Berkonomics

AUGUST 3, 2023

Bootstrapping: This term describes your ability to start a business with little investment and grow it using internally generated funds. And even with the significant cost of credit card debt, many entrepreneurs aggressively use existing cards to finance a startup.

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Startup Professionals Musings

NOVEMBER 8, 2021

Being called a lifestyle entrepreneur should be a point of pride, not an insult. This usually means not taking money from equity investors, since investors want fast growth, high profits, and an exit event, to allow investments to be recouped. I’m told that Mark Zuckerberg of Facebook started out as a lifestyle entrepreneur.

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Startup Professionals Musings

JANUARY 11, 2020

In my experience working with entrepreneurs, once they feel they have a winning formula for their business, they are often hesitant to change or update it. They forget that adapting their company and themselves as their customers evolve is the key to long-term survival. Create an overt strategy to react to emerging customer trends.

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Startup Professionals Musings

SEPTEMBER 23, 2020

A continuing question I hear from young entrepreneurs is whether a university degree is important to startup success, or just a distraction in achieving their purpose in the world. He learned quickly that several pivots were required for business, legal, and customer acceptance reasons. Learning by doing is the only way to go.

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Startup Professionals Musings

DECEMBER 30, 2020

In my role as a mentor to aspiring entrepreneurs, I find that most have the technical challenges well understood, but many are a bit short on some basic street smarts , or basic business realities. Strategic planning is a required ongoing investment. Even the best college degree is not a substitute.

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Startup Professionals Musings

MAY 13, 2022

titled “ The Intelligent Entrepreneur ,” outlining the keys to successful entrepreneurship, as follows: Make the commitment. It will likely take several ideas, with the learning process of failing on a couple, before you can call yourself a successful entrepreneur. Problem solvers make successful entrepreneurs. Learn to lead.

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Entrepreneur Startup Ideas Resource 110

Startup Professionals Musings

AUGUST 30, 2021

Therefore, the least you can do is take advantage of some of the self-assessment tools and guides around, like the classic book “ The Entrepreneur Equation ,” by Carol Roth, which highlights personal characteristics and skills required. That should indicate that a lot of entrepreneurs get more than they bargained for.

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Startup Professionals Musings

APRIL 1, 2020

Attracting the right customers is the key to success in business, whether you have a new startup or a mature enterprise. For example, Xerox tried to broaden the use of "xerox" as the standard term for "photocopying" to extend their existing customer segment into office automation and all kinds of computing.

Customer 123

Customer Custom Technical Review Examples 123

socalTECH

APRIL 24, 2020

Carey tells us a bit about what OC4 is doing, how it invests and works with companies, and also gives startups some advice about how to approach moving forward in light of the pandemic. Carey Ransom: The way I think about it, is it is really the culmination of almost two decades of software and technology company building and investing.

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Startup Professionals Musings

JULY 31, 2020

As an angel investor in startups, I’m a believer that smart investors invest more in you as the entrepreneur than the next billion dollar solution you are pitching. These days, customers expect to hear and see social and environmental value from a new business, rather than just a new technology or profit.

Entrepreneur 124

Entrepreneur Startup Examples Metrics 124

Startup Professionals Musings

JANUARY 17, 2020

Although most people believe that being a successful entrepreneur is all about having the right idea, I’m convinced from my years of experience as a startup advisor and investor that’s it’s more about you as a person. So how do you develop that reputation such that everyone believes in you, and customers jump to try your solution first?

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Startup Professionals Musings

MAY 31, 2020

Most technical entrepreneurs I know demand the discipline of a product specification or plan, and then assume that their great product will drive a great business. Is it any wonder why so few entrepreneurs ever find the professional investors they seek? Yet I’m still often approached by aspiring entrepreneurs who have neither.

Entrepreneur 124

Entrepreneur Startup Summary Product 124

Startup Professionals Musings

JUNE 7, 2020

I recognize that entrepreneurs tend to substitute vision and passion for formal processes, but using no discipline or process in building something new is a sure way to spend money, rather than see any return and build a self-sustaining business. Solo entrepreneurs, with a team of helpers, will be assumed to be a hobby rather than a business.

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Startup Professionals Musings

FEBRUARY 17, 2021

It wasn’t so many years ago that starting a new e-commerce business on the Internet was a complex custom development project, usually costing a million dollars or more. Minimize investment in prototypes and tooling. A programmer can build a new smartphone app for a few thousand dollars.

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Startup Professionals Musings

SEPTEMBER 30, 2019

Serious entrepreneurs know that, but too many “wannabes” still fall for that elusive get-rich-quick scheme with no risk. As an active angel investor, I still hear entrepreneurs asserting large opportunities with minimal risk and no competition. You can grow organically, or stretch out with big capital investments for volume and reach.

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socalTECH

DECEMBER 31, 2018

Editor's note: As we head into the new year, we've been featuring reflections on 2018 from notable investors, entrepreneurs, and others from Southern California's technology community. Here's Alon Goren , founder of 805 Startups and the Crypto Invest Summit. You'll be able to browse all of those contributions here.

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InfoChachkie

JULY 5, 2012

Coull Entrepreneurs Get More Customers. While no one will ever break out in applause when they encounter an online ad, it is reassuring to know that these innovative entrepreneurs are striving to make our collective online experiences a bit less painful. You can also check out my blog for emerging entrepreneurs HERE. .

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Startup Professionals Musings

FEBRUARY 7, 2020

Even though I’m a big proponent of becoming an entrepreneur, it is definitely not for everyone. In my view, entrepreneur roles need to be planned carefully rather than made on the spur of the moment. Adopt the Silicon Valley entrepreneur family model. Test your entrepreneur instincts through crowdfunding.

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socalTECH

OCTOBER 9, 2019

There's a new opportunity in clean technology investments, according to venture capitalist Aaron Fyke , the head of a new, Pasadena-based venture capital investment fund, Thin Line Capital (www.thinlinecapital.com). Aaron Fyke: I believe we're in a second wave of clean tech investing. Talk about the new firm and the new fund?

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Startup Professionals Musings

NOVEMBER 30, 2020

Billionaire entrepreneur and "Shark Tank" co-host Mark Cuban is an outspoken proponent of the all-in early approach in a video interview, and made it clear that he gives no credibility and low odds to founders seeking funding who have not fully committed their time and efforts to their cause. The early entrepreneur lifestyle is not much fun.

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Startup Professionals Musings

NOVEMBER 29, 2019

As a mentor to many aspiring entrepreneurs, I challenge them to think beyond what I call linear extensions to a current trend, such as another “easier-to-use” app for smartphones, a new dating site for pets, or another niche social network. Also evaluate the values of desired customers. Great social entrepreneurs are rare.

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Startup Professionals Musings

JULY 13, 2020

The most valuable assets of a new startup are the people on the team, and the most challenging task of the entrepreneur and team leaders is to spend their leadership time and energy productively. They require your lowest energy investment for the highest output. You count on these to deliver ongoing outstanding results. Rising stars.

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Startup Professionals Musings

SEPTEMBER 12, 2012

Even with great credentials, it is all too possible for an entrepreneur to come across as a high risk investment. Here are some “rules of thumb” that indicate a marketable and experienced entrepreneur: Highlights team strengths, more than his own. Customer needs and benefits first, then product features.

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