How Online Video Companies Can Increase Margin and Build Better Businesses
Both Sides of the Table
SEPTEMBER 17, 2013
So why is online video such an attractive market to build a startup? These markets represent about $600 billion of total spend between them, leaving tons of opportunities for startups to disrupt and grow large. But a market in which every network competes to sign up the largest talent by throwing rev share deals at them is also stupid.
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