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Interview with Tim Cadogan, OpenX

socalTECH

One of the firms poised to take advantage of that growth is Pasadena-based OpenX (www.openx.org), which develops one of the most widely used ad serving solutions available. For today's interview, we spoke with Tim Cadogan , CEO of OpenX, to hear more about the firm's growth on the strength of Internet advertising, and what the firm is up to.

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OpenX Names Trio Of New Execs

socalTECH

Los Angeles-based advertising technology developer OpenX said this morning that it has hired a trio of new executives. The company said it has named Scott Braley as Vice President of Demand, Julie Van Ullen as Senior Director of Publisher Business Development, and Deborah Roth as Chief Communications Officer. READ MORE>>.

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Ten Of The Top Tech Companies For Employees In LA

socalTECH

Demand Media. Demand Media consistently popped up near number one in the list of "companies to work for" from our readers. OpenX is profitable, and its ad serving software dominant among online publishers. positions on its site, ranging from software, sales, marketing, to finance. The now-public.

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Velocify Names New Marketing VP

socalTECH

Los Angeles-based sales lead management software developer a href="[link] has named Matt Reid as the company's new Vice President of Marketing, the firm said Monday. Velocify said Reid will head up corporate marketing, product marketing, market research, demand generation, and sales development. READ MORE>>.

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This Week in VC with Mo Koyfman of Spark Capital

Both Sides of the Table

Private, flash sales site focused on apparel goods (women, men and children). Business model: Premium brands offer select goods (often excess inventory) for sale at 40%-70% discounts; consumers need to be invited by existing member or via application to participate in private sales; HauteLook collects percentage of gross sale.