InfoChachkie

JULY 14, 2011

Performance marketing also demands accountability. Additionally, they might do a lot of paid search advertising and as a result want to get better ROI on their paid search and see which keywords are generating phone calls and revenue for them. In reality, they want to buy customers, not ads.

Marketing 209

Marketing Advertising Paid Search Startup 209

Both Sides of the Table

OCTOBER 8, 2014

What is perhaps different from other regions is that we have large indigenous aerospace industry and a big high-tech import/export trade as opposed to a lot of software companies. He built & IPOd Demand Media. But our best Internet software engineers have historically been exported on a net basis to the Bay Area.

Entrepreneur 376

Entrepreneur Snapchat Startup Google 376

Both Sides of the Table

MARCH 11, 2011

So he launched a company with exclusively paid search. Users would know exactly how much was paid for each click. Bill had previously created a packaged software company called Knowledge Adventure the produced children’s educational software. He turned his accounting software into a product he could see.

Competition 350

Competition Idealab Product CitySearch 350