Startup Professionals Musings

DECEMBER 5, 2021

Brand evangelists offline talk up your product lines at cocktail parties or recommend your services to friends while watching their kids' soccer game. People are more demanding and have more choices than ever before. This means spending more money on search marketing (SEM) to make it look like the buzz is working.

Marketing 139

Marketing Startup SEM Blogging 139

Both Sides of the Table

MARCH 25, 2016

Many startup businesses – tech or otherwise – fail. Trying outrageous new things or even trying mundane things but in new ways but with extreme quality & innovation is what fuels the tech startup industry. But today I want to give you advice on how to decrease your odds of failure in a startup.

Startup 150

Startup Marketing Study SEO 150

Both Sides of the Table

JANUARY 12, 2014

If you’re a technology startup you need to excel at product, of course. The starting point of product IS marketing, which is what a lot of young entrepreneurs that never studied business don’t realize. The start of marketing is figuring out a market need and a way to solve that need better than anybody else.

Marketing 379

Marketing Startup SEM SEO 379

Startup Professionals Musings

FEBRUARY 24, 2019

Brand evangelists offline talk up your product lines at cocktail parties or recommend your services to friends while watching their kids' soccer game. People are more demanding and have more choices than ever before. This means spending more money on search marketing (SEM) to make it look like the buzz is working.

Marketing 107

Marketing Invest SEM Startup 107

Startup Professionals Musings

JULY 13, 2012

Brand evangelists offline talk up your product lines at cocktail parties or recommend your services to friends while watching their kids' soccer game. People are more demanding and have more choices than ever before. This means spending more money on search marketing (SEM) to make it look like the buzz is working.

Marketing 95

Marketing Startup SEM Blogging 95

Startup Professionals Musings

MARCH 21, 2011

Brand evangelists offline talk up your product lines at cocktail parties or recommend your services to friends while watching their kids' soccer game. People are more demanding and have more choices than ever before. This means spending more money on search marketing (SEM) to make it look like the buzz is working.

Marketing 90

Marketing Startup SEM Blogging 90

Startup Professionals Musings

FEBRUARY 25, 2017

Brand evangelists offline talk up your product lines at cocktail parties or recommend your services to friends while watching their kids' soccer game. People are more demanding and have more choices than ever before. This means spending more money on search marketing (SEM) to make it look like the buzz is working.

Marketing 67

Marketing SEM Startup Blogging 67