Design Santa Barbara Technology Writing 
InfoChachkie
DECEMBER 15, 2015
Photo courtesy of Santa Barbara Independent’s recent Techtopia Issue. Do this by crisply explaining how you will resolve each of these constituents differing problems, and not bore them with the inner workings of your technology. People care about salving their pain, not the origin, design and composition of the painkiller.
InfoChachkie
JANUARY 3, 2012
Seth Epstein, Founder and CEO SocialStay , former Founder and CEO of FUEL (acquired by Razorfish) and Emmy Award winner for his work on the X-Games, recently spoke at UC Santa Barbara as part of the Technology Management Program’s Distinguished Lecture Series. Chaos By Design. Who Has This Problem? How Resolved? –
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InfoChachkie
OCTOBER 12, 2015
Most men in the 1940's and 50's did not know how to use a keyboard and thus could not write code. Despite men's inroads into software development, many women continued to make significant contributions in the field of software design until the early 1970's. It’s easy to diagnose the gender problem by pointing fingers.
InfoChachkie
APRIL 16, 2012
Large companies write business plans, why of course, that’s the organizing document for a startup. Yet we took this document, the business plan, because we knew nothing else and said, ‘Go write one of these.’. My definition of a startup is, ‘a temporary organization designed to search for a repeatable and scalable business model.’
socalTECH
OCTOBER 10, 2008
Santa Barbara-based SendMeHome (www.sendmehome.com) is looking to solve that problem, with a free service to print out labels which attach to your item, and where you can register items in case they are lost. Andrew Lee: The front page is designed for people returning items, and is easy to use. How do you get those items back?
InfoChachkie
JANUARY 8, 2018
Steven Johnson, author of How We Got To Now , analyzes technological breakthroughs, looking for patterns that allow entrepreneurs to identify “How We’ll Get To Tomorrow.” His talk was especially intriguing, as he attended UCSB, but dropped out to start a clothing design company. Chaos By Design . Who Has This Problem?
Both Sides of the Table
JANUARY 21, 2010
When to get a lawyer - If you plan to be a venture or angel backed technology company (what I mostly write about) the best time to start meeting and getting to know lawyers is long before you ever start your company. I write about some of the lessons in my post on Startup Mistakes. Many people start companies arse backwards.
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