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[and of course I use "we" loosely as the hard work of course was the entire MyTime team sans me]. It got quite good reviews in the media: TechCrunch , LifeHacker & PandoDaily and many others. The team has put in a huge effort to get to this day – and I hope they’re sleeping well tonight.
So many CEO’s just carry on being … CEO’s –> fund raise, get media attention, attend conferences, hire staff, “set direction&# , whatever. To do the right activities you need to start with a top down assessment with what you’re trying to achieve with your marketing. Let me give you an example.
We have been using LinkedIn for both sourcing recruits and reviewing backgrounds for recruits. Matching Algorithm ► October (15) eLearn 2009 Presentation – Twitter Along Los Angeles Technology Connector – Kurt Daradics Online Business Networking Los Angeles Social Media to Build Reputation and Reach Prospec.
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