Both Sides of the Table

JULY 14, 2010

So they create a task list of all the marketing activities an organization can do: press releases, web site updates, customer case studies, blog posts, daily Tweets, Facebook fan page, attending conferences, etc. If you don’t know WHY you’re adding features don’t do it just because you have a development team.

Startup 323

Startup Press Development Team Review SEM 323

Both Sides of the Table

FEBRUARY 26, 2012

Your IT Reviewer. This is the “deal prevention” team in many big corporations. They’ve had years of business-unit managers buying software solutions they didn’t need and that eventually become shelfware. Procurement (or Biz Dev Team or M&A Department). Biv Dev teams?

Development Team Review 293

Development Team Review Software Review Pricing Startup 293

Both Sides of the Table

APRIL 27, 2010

But in these years I learned how to sell software – necessity is the mother of all invention. I learned how to integrate customers into our product development process. I learned how to get press coverage when we were no longer “hot.&# I learned how to manage costs effectively. I never built Google.

Startup 285

Startup Venture Capital Sales Software Review 285