Remove Education Remove Marketing Remove Organic Search Remove Social Media
article thumbnail

Concerns Keeping You From Social Media

Tech Coast Venture Network

While social media is a hot topic for individuals and businesses, you would be surprised to learn that some businesses and individuals are simply avoiding even checking it out. 1 Fear of the Unknown – My opinion is that it is only an unknown if you don’t research it and educate yourself about the topic.

article thumbnail

Advertising Wants to be Measurable – An Investment Thesis

Both Sides of the Table

One of the investment themes I’ve been focused on in the past 3 years has been Performance-Based Marketing. When I started investing the US advertising market was $300 billion with only 10% of it ($30 billion) of it being online and measurable. I believe that many social networks confused this idea.