Web 1.0 Entrepreneurs: we are roadkill unless we learn to run as fast as today’s founders.
Steve Reich
MARCH 30, 2012
inLife signed up dozens of merchants in Santa Barbara for their activity site. One of the founders wrote a Python script that sent out custom emails to a list they had developed. The emails were so tailored, that many merchants called back to thank them for the personal attention. No wonder they just raised $1mm.
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