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This Week in VC with @VCMike Hirshland of Polaris Ventures

Both Sides of the Table

Since then Mike his built his career by investing in early-stage companies (seed or series A), which is remarkable given that Polaris Ventures is a $1 billion fund. Simple: according to Mike Polaris has followed on nearly every seed investment that they’ve done. You can hear his full argument in the interview.

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A Conversation with Ben Satterfield, Burstly

socalTECH

It''s not just about banner ads, it''s a tool that allows you to integrate with an ad network, giving you the flexibility to pick what ads and offers you want, where in your app. You get an email, tap on a link, a notification pops up, and the app installs on your phone. It''s for beta testing of apps. We''re now both Android and iOS.

Startup 262
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Digiday Mobile: The Future Of Mobile Media Live

Tech Zulu Event

Panelists will offer concrete insights into a variety of mobile marketing and content issues: campaign sizes, appropriate approaches to measurement, SMS vs WAP banners vs in-app advertising, emerging ad formats, ROI vs online display, search and email, along with the impact of targeting on performance.

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