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Interview with Ryan Scott, CauseCast

socalTECH

One trend in the Southern California high tech startup market has been an increasing number of startups--and executives--who have been looking to combine their interests in business with their enthusiasm for giving back through nonprofits and causes. We launched that section with Paramount, with the movie ad as the lead sponsor.

Causecast 222
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Radiolab “Detours” Into Location-Aware Storytelling

Tech Zulu Event

” Abumrad and his executive producer Ellen Horne spoke about their creative process and their experience with this new form of audio-reality-location storytelling at the Austin Paramount Theatre. This prompted the city to go high tech and invest in 31 giant moonlight towers made of most advanced materials at the time, carbon arc light.

Guide 40
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Digiday Mobile: The Future Of Mobile Media Live

Tech Zulu Event

Panelists will offer concrete insights into a variety of mobile marketing and content issues: campaign sizes, appropriate approaches to measurement, SMS vs WAP banners vs in-app advertising, emerging ad formats, ROI vs online display, search and email, along with the impact of targeting on performance.

Mobile 40