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5 Key Growth Initiatives In This Inflationary Economy

Startup Professionals Musings

I recommend using digital channels, including email and social media, personalized, if possible, with promotions. Outsource functions outside your core competency. I see a new resurgence of outsourcing alternatives from outside the country as well as inside, driven by freelancers caught in the squeeze.

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7 Ways to Keep Your Customers Begging for More

Startup Professionals Musings

If a customer feels like they are doing all the work, satisfaction will never be forthcoming. Outsourcing your support team to a far-away country and culture is not the way to start. You wouldn’t ask a customer ordering on your e-commerce site to wait a few days for an email response, so don’t do it when they have a support question.

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Top 57 Online Startups Meets Technology Meets Product Posts for November 2010

SoCal CTO

Equity-Only CTO and Equity-Only Developers - SoCal CTO , November 1, 2010 I had a recent email dialog with the founder of a company looking for a CTO for their startup. We had several emails back and forth where he provided basic details on the concept. It may be that all the doomsayers are right. But I don’t think so. Keep going.