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Too Many Small Businesses Still Ignore Social Media

Startup Professionals Musings

When my friend’s small business was struggling a while back, I suggested he add some social media marketing initiatives, and his answer was that he was “too busy.” Develop a marketing strategy specific to this media. Social media demands two-way communication, rather than outbound only. But don’t stop there.

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What Mattered in 2012: Kevin Winston, Digital LA

socalTECH

For the last week of the year, we're featuring the thoughts and reflections of some of the movers and shakers of Southern California's high tech community. We launched a Digital LA - Women series with four panels starring female founders, entrepreneurs, developers and PR, which will also continue into the new year.

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8 Tactics To Make You A Fearless Business Innovator

Startup Professionals Musings

Every business owner and entrepreneur I meet in my consulting rounds dreams of finding that “ disruptive ” innovation that will supercharge their business and move it into the ranks of business unicorns (billion-dollar valuations), such as SpaceX and Apple. Don’t forget the new social media platforms and industry forums.

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An Enchanting Conversation With Guy Kawasaki

InfoChachkie

Guy’s latest book, Enchantment , was released in March of 2011, to overwhelmingly upbeat reviews. Of the 225 customer reviews currently posted on Amazon, over 90% are highly positive. I enjoyed the book as well, as evidenced by the review I wrote at the time of its release, which you can read HERE. It wasn’t the Guy fan base.

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5 Keys To Starting A New Venture In Your Local Town

Startup Professionals Musings

Image via Wikipedia From the advice I hear these days, if you want to be a successful entrepreneur, you need to be in Silicon Valley, Boston, New York, or one of the few other financial hubs around the world. Being an entrepreneur anywhere without fear likely means your business is at risk. You are selling an experience.

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Top 57 Online Startups Meets Technology Meets Product Posts for November 2010

SoCal CTO

I continue to collect great content that is the intersection of startups, products, online and technology. The United States is now a debtor nation to China and that the bill is about to come due. These are probably the two sites where I've posted the most reviews. One out of ten of Americans are out of work.

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How to Profit: “Thank You Metrics” – Community First, Money Second

Tech Zulu Event

To prove that point, tonight I had the privilege of hearing him speak at Lean LA , a Los Angeles group that helps high tech start-ups build great companies on a budget. That most of our ideas will not work, but we need to review why each one failed and what we can learn from them in order to progress. I resisted.

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