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With Greathouse Comes Great Responsibility

InfoChachkie

The following guest post is from some of my former UC Santa Barbara students. I thought this post might be of interest to some of my readers, as it offers a glimpse into my approach to teaching entrepreneurship. . The biggest motivator for starting brightblu was John Greathouse’s Entrepreneurship class.

Class 231
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A Serial Entrepreneur’s Take On Guy Kawasaki’s Enchantment

InfoChachkie

Although many are entertaining, most fail to provide entrepreneurs with a sufficient return on their time investment. Unfortunately, most business books do not offer entrepreneurs an adequate payoff. At the conclusion of Enchantment , Guy includes a 20-question test which enables readers to assess their persuasion capabilities.

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An Enchanting Conversation With Guy Kawasaki

InfoChachkie

I even plan to use it in my upcoming UC Santa Barbara Entrepreneurial Selling class. I began our discussion by asking Guy, “Why should entrepreneurs read your latest book, Enchantment?”. The reason why an entrepreneur should be interested in this book is because entrepreneurs have to overcome resistance.

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Do you Suffer from the Urgency Addiction? It’s More Common Than you Think

Both Sides of the Table

I know that would be surprising to many readers since keeping a blog somehow convinces people that I’m a time management or productivity ninja. I wrote out 3 pages of bullet point notes on paper and delivered a 20-minute speech to a crowd of entrepreneurs (which included the Minister of Technology for China). I’m not.

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