Both Sides of the Table

DECEMBER 11, 2022

There was no money train. And then in the late 90’s money crept in, swept in to town by public markets, instant wealth and an absurd sky-rocketing of valuations based on no reasonable metrics. In those years I learned to properly build product, price products, sell products and serve customers. It was 1991.

Venture Capital 466

Venture Capital Startup Marketing Pricing 466

Startup Professionals Musings

OCTOBER 20, 2023

For example, consider Whole Foods , whose focus on healthy foods and a sustainable environment is legendary, even though their prices are often a bit higher. These advisors need a stake in your success, like a monthly stipend, or an equity share of the business. Put operational systems and metrics in place early.

Marketing 116

Marketing Resource Training Startup 116

Startup Professionals Musings

MAY 30, 2022

They need a large infusion from venture capitalists, private equity, bank loans, or mezzanine financing. These only come with the proper training, investment in tools, and focus on customer relationships. Managing business growth is more than metrics. Marketing shapes the concept, branding, packaging, pricing, and positioning.

Sales 147

Sales Metrics Guide Startup 147

Startup Professionals Musings

AUGUST 21, 2021

Of course, that means a mindset willing to give up much more equity, and taking on a whole new level of risk. Explosive growth to an enterprise normally requires a scalable sales model, a well-documented process with incentives, training, and metrics for tracking and management.

Startup 151

Startup Course Sales Entrepreneur 151

Startup Professionals Musings

SEPTEMBER 1, 2019

They need a large infusion from venture capitalists, private equity, bank loans, or mezzanine financing. These only come with the proper training, investment in tools, and focus on customer relationships. Managing business growth is more than metrics. Marketing shapes the concept, branding, packaging, pricing, and positioning.

Startup 97

Startup Sales Metrics Guide 97

Startup Professionals Musings

FEBRUARY 4, 2015

They need a large infusion from venture capitalists, private equity, bank loans, or mezzanine financing. These only come with the proper training, investment in tools, and focus on customer relationships. Managing business growth is more than metrics. Marketing shapes the concept, branding, packaging, pricing, and positioning.

Startup 108

Startup Sales Metrics Entrepreneur 108

Startup Professionals Musings

SEPTEMBER 13, 2017

They need a large infusion from venture capitalists, private equity, bank loans, or mezzanine financing. These only come with the proper training, investment in tools, and focus on customer relationships. Managing business growth is more than metrics. Marketing shapes the concept, branding, packaging, pricing, and positioning.

Startup 56

Startup Sales Metrics Guide 56