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How Classy Is Helping Nonprofits To Attract and Retain Supporters

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What do you get when you combine a charitable pub crawl, the movie Anchorman, and a software developer randomly hired off Craigslist? In the case of San Diego's Classy (www.classy.org), you get an extremely popular piece of software-as-a-service to help you manage a nonprofit and its fundraising efforts. How did you start the company?

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How to Decrease the Odds That Your Startup Fails

Both Sides of the Table

It says that selling an airplane ticket for $500 and getting paid a $5 fees by the airlines (1% gross margin) is not the same thing as selling $500 of software that you built (>90% gross margin). billion in sales and thus controls less than 10% of the market. The top 5 players combined control less than 25% of the market.

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