Startup Professionals Musings
NOVEMBER 4, 2022
Thus I was happily surprised when I found the classic book, “ The Tech Entrepreneur’s Survival Guide ,” by Bernd Schoner, PhD, and cofounder of ThingMagic, which leans heavily on the people side of the equation. Outsourcing your core competency does not work. If you’re lucky, your guru also brings some commercial contacts to the table.
Startup Professionals Musings
FEBRUARY 9, 2020
Thus I was happily surprised when I found the classic book, “ The Tech Entrepreneur’s Survival Guide ,” by Bernd Schoner, PhD, and cofounder of ThingMagic, which leans heavily on the people side of the equation. Outsourcing your core competency does not work. If you’re lucky, your guru also brings some commercial contacts to the table.
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Both Sides of the Table
MARCH 21, 2013
This might mean helping customers buy traffic, arb’ing deals, helping with RTB pricing or trading, etc. If you never read my post on Elephant, Deer & Rabbits – a guide to customer segmentation – it might be worth a read. If not specified in contract you might find yourself with future litigation over IP.
Startup Professionals Musings
SEPTEMBER 13, 2015
Thus I was happy to see a recent book, “ The Tech Entrepreneur’s Survival Guide ,” by Bernd Schoner, PhD, and cofounder of ThingMagic, which leans heavily on the people side of the equation. Outsourcing your core competency does not work. Outsourcing any of these critical roles is very expensive, and usually not very effective.
Both Sides of the Table
FEBRUARY 5, 2011
They like a solid product, well defined pricing, good references to sell against, a clear quota and well defined competitors. It’s my guide to understanding when you’re being gamed. Sales people will often blame your pricing. They lost the deal because your competitors dropped price.
Startup Professionals Musings
FEBRUARY 18, 2018
Thus I was happily surprised when I found the classic book, “ The Tech Entrepreneur’s Survival Guide ,” by Bernd Schoner, PhD, and cofounder of ThingMagic, which leans heavily on the people side of the equation. Outsourcing your core competency does not work. If you’re lucky, your guru also brings some commercial contacts to the table.
Startup Professionals Musings
JUNE 11, 2014
Thus I was happy to see a new book, “ The Tech Entrepreneur’s Survival Guide ,” by Bernd Schoner, PhD, and cofounder of ThingMagic, which leans heavily on the people side of the equation. Outsourcing your core competency does not work. Outsourcing any of these critical roles is very expensive, and usually not very effective.
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