SoCal CTO

MARCH 1, 2010

Startup Killer: the Cost of Customer Acquisition | For Entrepreneurs , February 2, 2010 Looks at the critical equation around customer acquisition cost vs. customer lifetime value similar to what I discussed in Startup Metrics but in more depth. This post looks at the implementation details of HTML 5 video. Great stuff.

Pricing 150

Pricing Acquisition Customer Custom 150

SoCal CTO

AUGUST 4, 2011

How will you be taking this to market? What are your key Startup Metrics ? Often this ties to marketing support. Do you want Flash video, HTML 5 video, or both? Marketing Support - what will the system need to do in order to help track with marketing and tracking marketing effectiveness? Free-trials?

Develop 396

Develop Development Startup SEO 396

SoCal CTO

AUGUST 4, 2011

How will you be taking this to market? What are your key Startup Metrics ? Often this ties to marketing support. Do you want Flash video, HTML 5 video, or both? Marketing Support - what will the system need to do in order to help track with marketing and tracking marketing effectiveness? Free-trials?

Develop 384

Develop Development Startup SEO 384

SoCal CTO

DECEMBER 7, 2009

My initial conversations normally focus on the core of the business, important Startup Metrics , probably marketing strategy (ex. If you think about email, especially HTML email with the ability of users to respond via links … a lot of the application can get put into the email. I talk to a lot of founders of startups.

Web 150

Web Sites Email HTML 150

Tech Zulu Event

APRIL 14, 2014

We find that there’s all this really specialized software, software as a service, certain platforms, and different places you can do marketing; all of those have their own sets of data. We will be releasing actual mobile apps down the road, but right now we have device-friendly HTML 5 web applications. Tell us how you got the name?

Startup 85

Startup Southern California Mobile Software 85

SoCal Delicious

SEPTEMBER 22, 2008

Analysis on viral marketing, user experience, game design, and online ads. Heres 5 steps to start exploring: View the "Best Of" list with 50+ essays on viral marketing, gaming, and ads » Get introduced: About this blog, why entrepreneurs and marketers recommend it » Receive updates by email or RSS feed or Twitter.

Startup 29

Startup IP Email Report 29