socalTECH

MAY 31, 2011

Los Angeles-based OpenX Technologies , the developer of online advertising serving software, announced this morning that it has raised $20M in a Series D funding round. Global Investment, Inc., The firm said the new funding will go to accelerate growth, internatioanl expansion, and further adoption of its OpenX Enterprise software.

OpenX 145

OpenX SoCalTech Advertising Los Angeles 145

socalTECH

JANUARY 17, 2013

Pasadena-based advertising technology firm OpenX has raised $22.5M The new round was led by Samsung Venture Investment Corporation, and also included Accel Partners, Index Ventures, SAP Ventures, Mitsui & Co. Global Investment, Inc., more in a round of funding, the company announced today, via a Series E funding round.

OpenX 178

OpenX Advertising Pasadena Web 178

socalTECH

JULY 2, 2013

Los Angeles-based advertising technology developer OpenX , which is backed by Accel Partners, Index Ventures, SAP Ventures, and Samsung Venture Investment Corporation, said this morning that it has hired two executives, one from Hewlett-Packard, the other from SAP. president vice executive advertising openx' READ MORE>>.

OpenX 138

OpenX Advertising Los Angeles Mobile 138

socalTECH

AUGUST 26, 2013

Pasadena-based online advertising technology provider OpenX has bolstered its board of directors, saying today that it has named Howard Hochhauser to its board. OpenX said that Hochhauser led Ancestry.com''s successful $100M IPO and two $100M follow-on-offerings. acquisition merger board executive hochhauser howard ancestry openx'

OpenX 140

OpenX Pasadena Advertising Acquisition 140

socalTECH

APRIL 8, 2013

Los Angeles-based digital advertising technology developer OpenX has launched a new service today, which it says will combine content optimization and ad monetization for publishers. OpenX said it can the use that information to help improve advertising revenues. online publishing monetization advertising optimization content openx'

OpenX 159

OpenX Content Services Advertising 159

socalTECH

JUNE 13, 2011

Los Angeles-based OpenX , the developer of ad serving software and operator of an online advertising marketplace, has expanded into Japan, the firm said today. OpenX said it has launched the OpenX Market Japan, in a deal with Japanese media rep firm Cyber communications inc (cci). Global Investment, Inc.,

OpenX 133

OpenX Advertising Los Angeles Media 133

socalTECH

AUGUST 4, 2015

Chewse , a startup which helps companies manage their office food and meal programs--and counts Pivotal Labs, TasteMade, OpenX, Factual, and Big Frame as customers--said it has raised $5.9M in a Series A investment.

Santa Monica 100

Santa Monica OpenX Startup Capital 100

socalTECH

JUNE 12, 2015

Advertising technology startups have been among the biggest areas of startup growth in Southern California, and in particular Silicon Beach, which is the home of such companies as Rubicon Project, OpenX, SHIFT, and many other ad tech companies. Wallet photo courtesy of Nick Klein, via Flickr. READ MORE>>.

Report 100

Report OpenX Southern California Advertising 100

socalTECH

JANUARY 29, 2010

Venture capital firm First Round Capital , the early stage venture fund whose Managing Directors include Idealab's Howard Morgan , said last night that it has created its own startup exchange fund, a fund which allows the founders of the firm's various startups to diversify their investments and share in the success of the company's portfolio.

Capital 169

Capital Funding OpenX Startup 169

socalTECH

JUNE 9, 2014

Los Angeles-based online advertising technology developer OpenX Technologies said this morning that it has launched a new product, the OpenX SSP (Supply Side Platform). OpenX said that such customers as YP, TVGuide.com, and the New York Observer are already using the product. openx mobile advertising auction network server'

OpenX 159

OpenX Product Advertising Demand 159

socalTECH

DECEMBER 15, 2010

One of the firms poised to take advantage of that growth is Pasadena-based OpenX (www.openx.org), which develops one of the most widely used ad serving solutions available. For today's interview, we spoke with Tim Cadogan , CEO of OpenX, to hear more about the firm's growth on the strength of Internet advertising, and what the firm is up to.

OpenX 242

OpenX Advertising Yahoo Pasadena 242

socalTECH

APRIL 1, 2010

Mark Suster lead GRP's investment in the firm, and Jim Andelman led Rincon's investment. We're very similar to OpenX, from the standpoint of ad management tools, in that we also have built in a marketplace and also allow you to go direct to advertisers.

Startup 164

Startup Platform Advertising GRP Partners 164